Do not usewastedwords like alot, things,stuff, great.Chosen ad'sgoal mustbe to sell aproduct.Do not usesourceinformationin theintroduction.Signal phrase= Name ofauthor + verb= Dr. Huntwrites,Analyzes how 3differentelements ofvisual rhetoriccreate ethos,logos, or pathosTopic sentencenames theelement ofvisual rhetoricto bediscussed.Do notinclude theappeals inthe thesis.Do notcombineelements inparagraphs.Introductionshould providecontext aboutthe product andnarrow tothesis.Eachparagraphcontains oneelement andone appeal.Do not writecontractions.Do not useslang oridiomaticexpressions.Thesis: Title ofad + Assertion+ Goal of ad +3 elements ofvisual rhetoricThe subjectmust be astatic printad.Avoid 2ndperson(you, your,you are).Parentheticaldocumentation =Page number inparenthesis = (2).Period moves toafter parenthesis.Paragraphs shouldbe developed andeach should beabout 250+ words.Use transitions.1,000wordslongDo notdefine ethos,logos, orpathos.Audienceunderstands thefundamentals ofpersuasion and isinterested in howad is successful ornot.Avoid 1stperson (I,me, mine,we, us, our). Uses 2scholarly,academicarticles orbook chaptersMustinclude in-textcitations.Writerneeds towrite withoutbias.Do not usewastedwords like alot, things,stuff, great.Chosen ad'sgoal mustbe to sell aproduct.Do not usesourceinformationin theintroduction.Signal phrase= Name ofauthor + verb= Dr. Huntwrites,Analyzes how 3differentelements ofvisual rhetoriccreate ethos,logos, or pathosTopic sentencenames theelement ofvisual rhetoricto bediscussed.Do notinclude theappeals inthe thesis.Do notcombineelements inparagraphs.Introductionshould providecontext aboutthe product andnarrow tothesis.Eachparagraphcontains oneelement andone appeal.Do not writecontractions.Do not useslang oridiomaticexpressions.Thesis: Title ofad + Assertion+ Goal of ad +3 elements ofvisual rhetoricThe subjectmust be astatic printad.Avoid 2ndperson(you, your,you are).Parentheticaldocumentation =Page number inparenthesis = (2).Period moves toafter parenthesis.Paragraphs shouldbe developed andeach should beabout 250+ words.Use transitions.1,000wordslongDo notdefine ethos,logos, orpathos.Audienceunderstands thefundamentals ofpersuasion and isinterested in howad is successful ornot.Avoid 1stperson (I,me, mine,we, us, our). Uses 2scholarly,academicarticles orbook chaptersMustinclude in-textcitations.Writerneeds towrite withoutbias.

*Ad Analysis Requirements BINGO* - Call List

(Print) Use this randomly generated list as your call list when playing the game. There is no need to say the BINGO column name. Place some kind of mark (like an X, a checkmark, a dot, tally mark, etc) on each cell as you announce it, to keep track. You can also cut out each item, place them in a bag and pull words from the bag.


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  1. Do not use wasted words like a lot, things, stuff, great.
  2. Chosen ad's goal must be to sell a product.
  3. Do not use source information in the introduction.
  4. Signal phrase = Name of author + verb = Dr. Hunt writes,
  5. Analyzes how 3 different elements of visual rhetoric create ethos, logos, or pathos
  6. Topic sentence names the element of visual rhetoric to be discussed.
  7. Do not include the appeals in the thesis.
  8. Do not combine elements in paragraphs.
  9. Introduction should provide context about the product and narrow to thesis.
  10. Each paragraph contains one element and one appeal.
  11. Do not write contractions.
  12. Do not use slang or idiomatic expressions.
  13. Thesis: Title of ad + Assertion + Goal of ad + 3 elements of visual rhetoric
  14. The subject must be a static print ad.
  15. Avoid 2nd person (you, your, you are).
  16. Parenthetical documentation = Page number in parenthesis = (2). Period moves to after parenthesis.
  17. Paragraphs should be developed and each should be about 250+ words. Use transitions.
  18. 1,000 words long
  19. Do not define ethos, logos, or pathos.
  20. Audience understands the fundamentals of persuasion and is interested in how ad is successful or not.
  21. Avoid 1st person (I, me, mine, we, us, our).
  22. Uses 2 scholarly, academic articles or book chapters
  23. Must include in-text citations.
  24. Writer needs to write without bias.