Customervalue=economicutilityCompetitionforcescompanies tocreate betterproductsPromotion:Anyelement ofcommunicationused to inform,persuade, or remindcustomers aboutyour product. Marketing involvesthe process ofplanning, pricing,promoting,selling, anddistributingThe marketingconcept shouldwork to satisfycustomer needsand wants whilegenerating a profitfor the business.Goods are tangible(meaning youcan touch it) itemsthat havemonetary value andsatisfy acustomer’s wantsand needs.Possession:Thevalue gainedby a consumerwhen they acquireownership of aproduct or service.4P's ofMarketing:Price,Product,Place,PromotiomPlace Utility:Making aproduct orservice available at aconvenient locationwhere consumerscan easily purchaseit.Form: The valueadded bychanging aproduct's physicalform to make itmore useful.Economic UtilitiesThe amount ofsatisfactiona consumer getsfrom aproduct orservices.Non profitorganizationsdo not earnany profits forits ownersInformation:Usingcommunicationand informationto make theproduct attractiveto consumers.What is Marketing?creating andmaintainingrelationshipsbetweenproducers andconsumers!The marketing ofservices reliesheavily onrecommendationsand word-of-mouthMarketing makes iteasy tobridge the gapbetweenproducers andconsumers andmakes it easy forcustomers tobuy productsMIM: The processof collecting,analyzing, andusing data about amarket,customers,Distribution:Deciding onhow to getproducts orservices tocustomers,If customers deem thata product has added utility (addedvalue) to their lives,they will be more likely to purchase theproduct.Services areintangible(meaningyou can'tphysically touchthem)marketing seeks tomatch acompany's productsand services tocustomers whowant thoseproducts.marketer, one of yourmain jobs ischanging/adaptingyour marketingstrategy to adaptto current trends andcustomer attitudes7 Functions ofMarketing:Product: This functionfocuses on developing,maintaining, andimproving products orservices to meetcustomer needTime UtilityProviding productsor services at thetime consumersneed or wantthem.Customervalue=economicutilityCompetitionforcescompanies tocreate betterproductsPromotion:Anyelement ofcommunicationused to inform,persuade, or remindcustomers aboutyour product. Marketing involvesthe process ofplanning, pricing,promoting,selling, anddistributingThe marketingconcept shouldwork to satisfycustomer needsand wants whilegenerating a profitfor the business.Goods are tangible(meaning youcan touch it) itemsthat havemonetary value andsatisfy acustomer’s wantsand needs.Possession:Thevalue gainedby a consumerwhen they acquireownership of aproduct or service.4P's ofMarketing:Price,Product,Place,PromotiomPlace Utility:Making aproduct orservice available at aconvenient locationwhere consumerscan easily purchaseit.Form: The valueadded bychanging aproduct's physicalform to make itmore useful.Economic UtilitiesThe amount ofsatisfactiona consumer getsfrom aproduct orservices.Non profitorganizationsdo not earnany profits forits ownersInformation:Usingcommunicationand informationto make theproduct attractiveto consumers.What is Marketing?creating andmaintainingrelationshipsbetweenproducers andconsumers!The marketing ofservices reliesheavily onrecommendationsand word-of-mouthMarketing makes iteasy tobridge the gapbetweenproducers andconsumers andmakes it easy forcustomers tobuy productsMIM: The processof collecting,analyzing, andusing data about amarket,customers,Distribution:Deciding onhow to getproducts orservices tocustomers,If customers deem thata product has added utility (addedvalue) to their lives,they will be more likely to purchase theproduct.Services areintangible(meaningyou can'tphysically touchthem)marketing seeks tomatch acompany's productsand services tocustomers whowant thoseproducts.marketer, one of yourmain jobs ischanging/adaptingyour marketingstrategy to adaptto current trends andcustomer attitudes7 Functions ofMarketing:Product: This functionfocuses on developing,maintaining, andimproving products orservices to meetcustomer needTime UtilityProviding productsor services at thetime consumersneed or wantthem.

SUNY Marketing - Call List

(Print) Use this randomly generated list as your call list when playing the game. There is no need to say the BINGO column name. Place some kind of mark (like an X, a checkmark, a dot, tally mark, etc) on each cell as you announce it, to keep track. You can also cut out each item, place them in a bag and pull words from the bag.


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  1. Customer value=economic utility
  2. Competition forces companies to create better products
  3. Promotion:Any element of communication used to inform, persuade, or remind customers about your product.
  4. Marketing involves the process of planning, pricing, promoting, selling, and distributing
  5. The marketing concept should work to satisfy customer needs and wants while generating a profit for the business.
  6. Goods are tangible (meaning you can touch it) items that have monetary value and satisfy a customer’s wants and needs.
  7. Possession:The value gained by a consumer when they acquire ownership of a product or service.
  8. 4P's of Marketing: Price,Product, Place, Promotiom
  9. Place Utility:Making a product or service available at a convenient location where consumers can easily purchase it.
  10. Form: The value added by changing a product's physical form to make it more useful.
  11. Economic Utilities The amount of satisfaction a consumer gets from a product or services.
  12. Non profit organizations do not earn any profits for its owners
  13. Information:Using communication and information to make the product attractive to consumers.
  14. What is Marketing?creating and maintaining relationships between producers and consumers!
  15. The marketing of services relies heavily on recommendations and word-of-mouth
  16. Marketing makes it easy to bridge the gap between producers and consumers and makes it easy for customers to buy products
  17. MIM: The process of collecting, analyzing, and using data about a market, customers,
  18. Distribution: Deciding on how to get products or services to customers,
  19. If customers deem that a product has added utility (added value) to their lives, they will be more likely to purchase the product.
  20. Services are intangible(meaning you can't physically touch them)
  21. marketing seeks to match a company's products and services to customers who want those products.
  22. marketer, one of your main jobs is changing/adapting your marketing strategy to adapt to current trends and customer attitudes
  23. 7 Functions of Marketing: Product: This function focuses on developing, maintaining, and improving products or services to meet customer need
  24. Time Utility Providing products or services at the time consumers need or want them.