marketer, one of yourmain jobs ischanging/adaptingyour marketingstrategy to adaptto current trends andcustomer attitudesGoods are tangible(meaning youcan touch it) itemsthat havemonetary value andsatisfy acustomer’s wantsand needs.Non profitorganizationsdo not earnany profits forits owners4P's ofMarketing:Price,Product,Place,PromotiomServices areintangible(meaningyou can'tphysically touchthem)Economic UtilitiesThe amount ofsatisfactiona consumer getsfrom aproduct orservices.Time UtilityProviding productsor services at thetime consumersneed or wantthem.The marketingconcept shouldwork to satisfycustomer needsand wants whilegenerating a profitfor the business.Place Utility:Making aproduct orservice available at aconvenient locationwhere consumerscan easily purchaseit.Form: The valueadded bychanging aproduct's physicalform to make itmore useful.Distribution:Deciding onhow to getproducts orservices tocustomers,Possession:Thevalue gainedby a consumerwhen they acquireownership of aproduct or service.Marketing involvesthe process ofplanning, pricing,promoting,selling, anddistributingInformation:Usingcommunicationand informationto make theproduct attractiveto consumers.marketing seeks tomatch acompany's productsand services tocustomers whowant thoseproducts.Marketing makes iteasy tobridge the gapbetweenproducers andconsumers andmakes it easy forcustomers tobuy productsThe marketing ofservices reliesheavily onrecommendationsand word-of-mouthWhat is Marketing?creating andmaintainingrelationshipsbetweenproducers andconsumers!Competitionforcescompanies tocreate betterproductsPromotion:Anyelement ofcommunicationused to inform,persuade, or remindcustomers aboutyour product. Customervalue=economicutility7 Functions ofMarketing:Product: This functionfocuses on developing,maintaining, andimproving products orservices to meetcustomer needMIM: The processof collecting,analyzing, andusing data about amarket,customers,If customers deem thata product has added utility (addedvalue) to their lives,they will be more likely to purchase theproduct.marketer, one of yourmain jobs ischanging/adaptingyour marketingstrategy to adaptto current trends andcustomer attitudesGoods are tangible(meaning youcan touch it) itemsthat havemonetary value andsatisfy acustomer’s wantsand needs.Non profitorganizationsdo not earnany profits forits owners4P's ofMarketing:Price,Product,Place,PromotiomServices areintangible(meaningyou can'tphysically touchthem)Economic UtilitiesThe amount ofsatisfactiona consumer getsfrom aproduct orservices.Time UtilityProviding productsor services at thetime consumersneed or wantthem.The marketingconcept shouldwork to satisfycustomer needsand wants whilegenerating a profitfor the business.Place Utility:Making aproduct orservice available at aconvenient locationwhere consumerscan easily purchaseit.Form: The valueadded bychanging aproduct's physicalform to make itmore useful.Distribution:Deciding onhow to getproducts orservices tocustomers,Possession:Thevalue gainedby a consumerwhen they acquireownership of aproduct or service.Marketing involvesthe process ofplanning, pricing,promoting,selling, anddistributingInformation:Usingcommunicationand informationto make theproduct attractiveto consumers.marketing seeks tomatch acompany's productsand services tocustomers whowant thoseproducts.Marketing makes iteasy tobridge the gapbetweenproducers andconsumers andmakes it easy forcustomers tobuy productsThe marketing ofservices reliesheavily onrecommendationsand word-of-mouthWhat is Marketing?creating andmaintainingrelationshipsbetweenproducers andconsumers!Competitionforcescompanies tocreate betterproductsPromotion:Anyelement ofcommunicationused to inform,persuade, or remindcustomers aboutyour product. Customervalue=economicutility7 Functions ofMarketing:Product: This functionfocuses on developing,maintaining, andimproving products orservices to meetcustomer needMIM: The processof collecting,analyzing, andusing data about amarket,customers,If customers deem thata product has added utility (addedvalue) to their lives,they will be more likely to purchase theproduct.

SUNY Marketing - Call List

(Print) Use this randomly generated list as your call list when playing the game. There is no need to say the BINGO column name. Place some kind of mark (like an X, a checkmark, a dot, tally mark, etc) on each cell as you announce it, to keep track. You can also cut out each item, place them in a bag and pull words from the bag.


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  1. marketer, one of your main jobs is changing/adapting your marketing strategy to adapt to current trends and customer attitudes
  2. Goods are tangible (meaning you can touch it) items that have monetary value and satisfy a customer’s wants and needs.
  3. Non profit organizations do not earn any profits for its owners
  4. 4P's of Marketing: Price,Product, Place, Promotiom
  5. Services are intangible(meaning you can't physically touch them)
  6. Economic Utilities The amount of satisfaction a consumer gets from a product or services.
  7. Time Utility Providing products or services at the time consumers need or want them.
  8. The marketing concept should work to satisfy customer needs and wants while generating a profit for the business.
  9. Place Utility:Making a product or service available at a convenient location where consumers can easily purchase it.
  10. Form: The value added by changing a product's physical form to make it more useful.
  11. Distribution: Deciding on how to get products or services to customers,
  12. Possession:The value gained by a consumer when they acquire ownership of a product or service.
  13. Marketing involves the process of planning, pricing, promoting, selling, and distributing
  14. Information:Using communication and information to make the product attractive to consumers.
  15. marketing seeks to match a company's products and services to customers who want those products.
  16. Marketing makes it easy to bridge the gap between producers and consumers and makes it easy for customers to buy products
  17. The marketing of services relies heavily on recommendations and word-of-mouth
  18. What is Marketing?creating and maintaining relationships between producers and consumers!
  19. Competition forces companies to create better products
  20. Promotion:Any element of communication used to inform, persuade, or remind customers about your product.
  21. Customer value=economic utility
  22. 7 Functions of Marketing: Product: This function focuses on developing, maintaining, and improving products or services to meet customer need
  23. MIM: The process of collecting, analyzing, and using data about a market, customers,
  24. If customers deem that a product has added utility (added value) to their lives, they will be more likely to purchase the product.