Place Utility:Making aproduct orservice available at aconvenient locationwhere consumerscan easily purchaseit.7 Functions ofMarketing:Product: This functionfocuses on developing,maintaining, andimproving products orservices to meetcustomer needTime UtilityProviding productsor services at thetime consumersneed or wantthem.Customervalue=economicutilityMarketing makes iteasy tobridge the gapbetweenproducers andconsumers andmakes it easy forcustomers tobuy productsmarketer, one of yourmain jobs ischanging/adaptingyour marketingstrategy to adaptto current trends andcustomer attitudesInformation:Usingcommunicationand informationto make theproduct attractiveto consumers.Services areintangible(meaningyou can'tphysically touchthem)Competitionforcescompanies tocreate betterproductsThe marketing ofservices reliesheavily onrecommendationsand word-of-mouthPossession:Thevalue gainedby a consumerwhen they acquireownership of aproduct or service.If customers deem thata product has added utility (addedvalue) to their lives,they will be more likely to purchase theproduct.Promotion:Anyelement ofcommunicationused to inform,persuade, or remindcustomers aboutyour product. The marketingconcept shouldwork to satisfycustomer needsand wants whilegenerating a profitfor the business.Non profitorganizationsdo not earnany profits forits ownersForm: The valueadded bychanging aproduct's physicalform to make itmore useful.marketing seeks tomatch acompany's productsand services tocustomers whowant thoseproducts.MIM: The processof collecting,analyzing, andusing data about amarket,customers,Distribution:Deciding onhow to getproducts orservices tocustomers,What is Marketing?creating andmaintainingrelationshipsbetweenproducers andconsumers!Goods are tangible(meaning youcan touch it) itemsthat havemonetary value andsatisfy acustomer’s wantsand needs.Marketing involvesthe process ofplanning, pricing,promoting,selling, anddistributing4 P's ofMarketingPrice, Product,Place,PromotionEconomic UtilitiesThe amount ofsatisfactiona consumer getsfrom aproduct orservices.Place Utility:Making aproduct orservice available at aconvenient locationwhere consumerscan easily purchaseit.7 Functions ofMarketing:Product: This functionfocuses on developing,maintaining, andimproving products orservices to meetcustomer needTime UtilityProviding productsor services at thetime consumersneed or wantthem.Customervalue=economicutilityMarketing makes iteasy tobridge the gapbetweenproducers andconsumers andmakes it easy forcustomers tobuy productsmarketer, one of yourmain jobs ischanging/adaptingyour marketingstrategy to adaptto current trends andcustomer attitudesInformation:Usingcommunicationand informationto make theproduct attractiveto consumers.Services areintangible(meaningyou can'tphysically touchthem)Competitionforcescompanies tocreate betterproductsThe marketing ofservices reliesheavily onrecommendationsand word-of-mouthPossession:Thevalue gainedby a consumerwhen they acquireownership of aproduct or service.If customers deem thata product has added utility (addedvalue) to their lives,they will be more likely to purchase theproduct.Promotion:Anyelement ofcommunicationused to inform,persuade, or remindcustomers aboutyour product. The marketingconcept shouldwork to satisfycustomer needsand wants whilegenerating a profitfor the business.Non profitorganizationsdo not earnany profits forits ownersForm: The valueadded bychanging aproduct's physicalform to make itmore useful.marketing seeks tomatch acompany's productsand services tocustomers whowant thoseproducts.MIM: The processof collecting,analyzing, andusing data about amarket,customers,Distribution:Deciding onhow to getproducts orservices tocustomers,What is Marketing?creating andmaintainingrelationshipsbetweenproducers andconsumers!Goods are tangible(meaning youcan touch it) itemsthat havemonetary value andsatisfy acustomer’s wantsand needs.Marketing involvesthe process ofplanning, pricing,promoting,selling, anddistributing4 P's ofMarketingPrice, Product,Place,PromotionEconomic UtilitiesThe amount ofsatisfactiona consumer getsfrom aproduct orservices.

SUNY Marketing - Call List

(Print) Use this randomly generated list as your call list when playing the game. There is no need to say the BINGO column name. Place some kind of mark (like an X, a checkmark, a dot, tally mark, etc) on each cell as you announce it, to keep track. You can also cut out each item, place them in a bag and pull words from the bag.


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  1. Place Utility:Making a product or service available at a convenient location where consumers can easily purchase it.
  2. 7 Functions of Marketing: Product: This function focuses on developing, maintaining, and improving products or services to meet customer need
  3. Time Utility Providing products or services at the time consumers need or want them.
  4. Customer value=economic utility
  5. Marketing makes it easy to bridge the gap between producers and consumers and makes it easy for customers to buy products
  6. marketer, one of your main jobs is changing/adapting your marketing strategy to adapt to current trends and customer attitudes
  7. Information:Using communication and information to make the product attractive to consumers.
  8. Services are intangible(meaning you can't physically touch them)
  9. Competition forces companies to create better products
  10. The marketing of services relies heavily on recommendations and word-of-mouth
  11. Possession:The value gained by a consumer when they acquire ownership of a product or service.
  12. If customers deem that a product has added utility (added value) to their lives, they will be more likely to purchase the product.
  13. Promotion:Any element of communication used to inform, persuade, or remind customers about your product.
  14. The marketing concept should work to satisfy customer needs and wants while generating a profit for the business.
  15. Non profit organizations do not earn any profits for its owners
  16. Form: The value added by changing a product's physical form to make it more useful.
  17. marketing seeks to match a company's products and services to customers who want those products.
  18. MIM: The process of collecting, analyzing, and using data about a market, customers,
  19. Distribution: Deciding on how to get products or services to customers,
  20. What is Marketing?creating and maintaining relationships between producers and consumers!
  21. Goods are tangible (meaning you can touch it) items that have monetary value and satisfy a customer’s wants and needs.
  22. Marketing involves the process of planning, pricing, promoting, selling, and distributing
  23. 4 P's of Marketing Price, Product, Place, Promotion
  24. Economic Utilities The amount of satisfaction a consumer gets from a product or services.