Services areintangible(meaningyou can'tphysically touchthem)Competitionforcescompanies tocreate betterproductsIf customers deem thata product has added utility (addedvalue) to their lives,they will be more likely to purchase theproduct.Time UtilityProviding productsor services at thetime consumersneed or wantthem.Goods are tangible(meaning youcan touch it) itemsthat havemonetary value andsatisfy acustomer’s wantsand needs.Information:Usingcommunicationand informationto make theproduct attractiveto consumers.Marketing makes iteasy tobridge the gapbetweenproducers andconsumers andmakes it easy forcustomers tobuy productsDistribution:Deciding onhow to getproducts orservices tocustomers,What is Marketing?creating andmaintainingrelationshipsbetweenproducers andconsumers!Form: The valueadded bychanging aproduct's physicalform to make itmore useful.marketing seeks tomatch acompany's productsand services tocustomers whowant thoseproducts.Non profitorganizationsdo not earnany profits forits ownersEconomic UtilitiesThe amount ofsatisfactiona consumer getsfrom aproduct orservices.Customervalue=economicutilityThe marketing ofservices reliesheavily onrecommendationsand word-of-mouth7 Functions ofMarketing:Product: This functionfocuses on developing,maintaining, andimproving products orservices to meetcustomer needPromotion:Anyelement ofcommunicationused to inform,persuade, or remindcustomers aboutyour product. Possession:Thevalue gainedby a consumerwhen they acquireownership of aproduct or service.The marketingconcept shouldwork to satisfycustomer needsand wants whilegenerating a profitfor the business.marketer, one of yourmain jobs ischanging/adaptingyour marketingstrategy to adaptto current trends andcustomer attitudesMIM: The processof collecting,analyzing, andusing data about amarket,customers,Marketing involvesthe process ofplanning, pricing,promoting,selling, anddistributingPlace Utility:Making aproduct orservice available at aconvenient locationwhere consumerscan easily purchaseit.4 P's ofMarketingPrice, Product,Place,PromotionServices areintangible(meaningyou can'tphysically touchthem)Competitionforcescompanies tocreate betterproductsIf customers deem thata product has added utility (addedvalue) to their lives,they will be more likely to purchase theproduct.Time UtilityProviding productsor services at thetime consumersneed or wantthem.Goods are tangible(meaning youcan touch it) itemsthat havemonetary value andsatisfy acustomer’s wantsand needs.Information:Usingcommunicationand informationto make theproduct attractiveto consumers.Marketing makes iteasy tobridge the gapbetweenproducers andconsumers andmakes it easy forcustomers tobuy productsDistribution:Deciding onhow to getproducts orservices tocustomers,What is Marketing?creating andmaintainingrelationshipsbetweenproducers andconsumers!Form: The valueadded bychanging aproduct's physicalform to make itmore useful.marketing seeks tomatch acompany's productsand services tocustomers whowant thoseproducts.Non profitorganizationsdo not earnany profits forits ownersEconomic UtilitiesThe amount ofsatisfactiona consumer getsfrom aproduct orservices.Customervalue=economicutilityThe marketing ofservices reliesheavily onrecommendationsand word-of-mouth7 Functions ofMarketing:Product: This functionfocuses on developing,maintaining, andimproving products orservices to meetcustomer needPromotion:Anyelement ofcommunicationused to inform,persuade, or remindcustomers aboutyour product. Possession:Thevalue gainedby a consumerwhen they acquireownership of aproduct or service.The marketingconcept shouldwork to satisfycustomer needsand wants whilegenerating a profitfor the business.marketer, one of yourmain jobs ischanging/adaptingyour marketingstrategy to adaptto current trends andcustomer attitudesMIM: The processof collecting,analyzing, andusing data about amarket,customers,Marketing involvesthe process ofplanning, pricing,promoting,selling, anddistributingPlace Utility:Making aproduct orservice available at aconvenient locationwhere consumerscan easily purchaseit.4 P's ofMarketingPrice, Product,Place,Promotion

SUNY Marketing - Call List

(Print) Use this randomly generated list as your call list when playing the game. There is no need to say the BINGO column name. Place some kind of mark (like an X, a checkmark, a dot, tally mark, etc) on each cell as you announce it, to keep track. You can also cut out each item, place them in a bag and pull words from the bag.


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  1. Services are intangible(meaning you can't physically touch them)
  2. Competition forces companies to create better products
  3. If customers deem that a product has added utility (added value) to their lives, they will be more likely to purchase the product.
  4. Time Utility Providing products or services at the time consumers need or want them.
  5. Goods are tangible (meaning you can touch it) items that have monetary value and satisfy a customer’s wants and needs.
  6. Information:Using communication and information to make the product attractive to consumers.
  7. Marketing makes it easy to bridge the gap between producers and consumers and makes it easy for customers to buy products
  8. Distribution: Deciding on how to get products or services to customers,
  9. What is Marketing?creating and maintaining relationships between producers and consumers!
  10. Form: The value added by changing a product's physical form to make it more useful.
  11. marketing seeks to match a company's products and services to customers who want those products.
  12. Non profit organizations do not earn any profits for its owners
  13. Economic Utilities The amount of satisfaction a consumer gets from a product or services.
  14. Customer value=economic utility
  15. The marketing of services relies heavily on recommendations and word-of-mouth
  16. 7 Functions of Marketing: Product: This function focuses on developing, maintaining, and improving products or services to meet customer need
  17. Promotion:Any element of communication used to inform, persuade, or remind customers about your product.
  18. Possession:The value gained by a consumer when they acquire ownership of a product or service.
  19. The marketing concept should work to satisfy customer needs and wants while generating a profit for the business.
  20. marketer, one of your main jobs is changing/adapting your marketing strategy to adapt to current trends and customer attitudes
  21. MIM: The process of collecting, analyzing, and using data about a market, customers,
  22. Marketing involves the process of planning, pricing, promoting, selling, and distributing
  23. Place Utility:Making a product or service available at a convenient location where consumers can easily purchase it.
  24. 4 P's of Marketing Price, Product, Place, Promotion