Economic UtilitiesThe amount ofsatisfactiona consumer getsfrom aproduct orservices.Customervalue=economicutilityPlace Utility:Making aproduct orservice available at aconvenient locationwhere consumerscan easily purchaseit.The marketing ofservices reliesheavily onrecommendationsand word-of-mouthmarketer, one of yourmain jobs ischanging/adaptingyour marketingstrategy to adaptto current trends andcustomer attitudes4 P's ofMarketingPrice, Product,Place,PromotionServices areintangible(meaningyou can'tphysically touchthem)Non profitorganizationsdo not earnany profits forits ownersInformation:Usingcommunicationand informationto make theproduct attractiveto consumers.Distribution:Deciding onhow to getproducts orservices tocustomers,Goods are tangible(meaning youcan touch it) itemsthat havemonetary value andsatisfy acustomer’s wantsand needs.If customers deem thata product has added utility (addedvalue) to their lives,they will be more likely to purchase theproduct.Possession:Thevalue gainedby a consumerwhen they acquireownership of aproduct or service.Form: The valueadded bychanging aproduct's physicalform to make itmore useful.7 Functions ofMarketing:Product: This functionfocuses on developing,maintaining, andimproving products orservices to meetcustomer needMarketing involvesthe process ofplanning, pricing,promoting,selling, anddistributingTime UtilityProviding productsor services at thetime consumersneed or wantthem.What is Marketing?creating andmaintainingrelationshipsbetweenproducers andconsumers!The marketingconcept shouldwork to satisfycustomer needsand wants whilegenerating a profitfor the business.Marketing makes iteasy tobridge the gapbetweenproducers andconsumers andmakes it easy forcustomers tobuy productsPromotion:Anyelement ofcommunicationused to inform,persuade, or remindcustomers aboutyour product. Competitionforcescompanies tocreate betterproductsmarketing seeks tomatch acompany's productsand services tocustomers whowant thoseproducts.MIM: The processof collecting,analyzing, andusing data about amarket,customers,Economic UtilitiesThe amount ofsatisfactiona consumer getsfrom aproduct orservices.Customervalue=economicutilityPlace Utility:Making aproduct orservice available at aconvenient locationwhere consumerscan easily purchaseit.The marketing ofservices reliesheavily onrecommendationsand word-of-mouthmarketer, one of yourmain jobs ischanging/adaptingyour marketingstrategy to adaptto current trends andcustomer attitudes4 P's ofMarketingPrice, Product,Place,PromotionServices areintangible(meaningyou can'tphysically touchthem)Non profitorganizationsdo not earnany profits forits ownersInformation:Usingcommunicationand informationto make theproduct attractiveto consumers.Distribution:Deciding onhow to getproducts orservices tocustomers,Goods are tangible(meaning youcan touch it) itemsthat havemonetary value andsatisfy acustomer’s wantsand needs.If customers deem thata product has added utility (addedvalue) to their lives,they will be more likely to purchase theproduct.Possession:Thevalue gainedby a consumerwhen they acquireownership of aproduct or service.Form: The valueadded bychanging aproduct's physicalform to make itmore useful.7 Functions ofMarketing:Product: This functionfocuses on developing,maintaining, andimproving products orservices to meetcustomer needMarketing involvesthe process ofplanning, pricing,promoting,selling, anddistributingTime UtilityProviding productsor services at thetime consumersneed or wantthem.What is Marketing?creating andmaintainingrelationshipsbetweenproducers andconsumers!The marketingconcept shouldwork to satisfycustomer needsand wants whilegenerating a profitfor the business.Marketing makes iteasy tobridge the gapbetweenproducers andconsumers andmakes it easy forcustomers tobuy productsPromotion:Anyelement ofcommunicationused to inform,persuade, or remindcustomers aboutyour product. Competitionforcescompanies tocreate betterproductsmarketing seeks tomatch acompany's productsand services tocustomers whowant thoseproducts.MIM: The processof collecting,analyzing, andusing data about amarket,customers,

SUNY Marketing - Call List

(Print) Use this randomly generated list as your call list when playing the game. There is no need to say the BINGO column name. Place some kind of mark (like an X, a checkmark, a dot, tally mark, etc) on each cell as you announce it, to keep track. You can also cut out each item, place them in a bag and pull words from the bag.


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  1. Economic Utilities The amount of satisfaction a consumer gets from a product or services.
  2. Customer value=economic utility
  3. Place Utility:Making a product or service available at a convenient location where consumers can easily purchase it.
  4. The marketing of services relies heavily on recommendations and word-of-mouth
  5. marketer, one of your main jobs is changing/adapting your marketing strategy to adapt to current trends and customer attitudes
  6. 4 P's of Marketing Price, Product, Place, Promotion
  7. Services are intangible(meaning you can't physically touch them)
  8. Non profit organizations do not earn any profits for its owners
  9. Information:Using communication and information to make the product attractive to consumers.
  10. Distribution: Deciding on how to get products or services to customers,
  11. Goods are tangible (meaning you can touch it) items that have monetary value and satisfy a customer’s wants and needs.
  12. If customers deem that a product has added utility (added value) to their lives, they will be more likely to purchase the product.
  13. Possession:The value gained by a consumer when they acquire ownership of a product or service.
  14. Form: The value added by changing a product's physical form to make it more useful.
  15. 7 Functions of Marketing: Product: This function focuses on developing, maintaining, and improving products or services to meet customer need
  16. Marketing involves the process of planning, pricing, promoting, selling, and distributing
  17. Time Utility Providing products or services at the time consumers need or want them.
  18. What is Marketing?creating and maintaining relationships between producers and consumers!
  19. The marketing concept should work to satisfy customer needs and wants while generating a profit for the business.
  20. Marketing makes it easy to bridge the gap between producers and consumers and makes it easy for customers to buy products
  21. Promotion:Any element of communication used to inform, persuade, or remind customers about your product.
  22. Competition forces companies to create better products
  23. marketing seeks to match a company's products and services to customers who want those products.
  24. MIM: The process of collecting, analyzing, and using data about a market, customers,