Economic UtilitiesThe amount ofsatisfactiona consumer getsfrom aproduct orservices.Marketing involvesthe process ofplanning, pricing,promoting,selling, anddistributingThe marketing ofservices reliesheavily onrecommendationsand word-of-mouthGoods are tangible(meaning youcan touch it) itemsthat havemonetary value andsatisfy acustomer’s wantsand needs.Services areintangible(meaningyou can'tphysically touchthem)Distribution:Deciding onhow to getproducts orservices tocustomers,Marketing makes iteasy tobridge the gapbetweenproducers andconsumers andmakes it easy forcustomers tobuy productsmarketing seeks tomatch acompany's productsand services tocustomers whowant thoseproducts.What is Marketing?creating andmaintainingrelationshipsbetweenproducers andconsumers!Form: The valueadded bychanging aproduct's physicalform to make itmore useful.Possession:Thevalue gainedby a consumerwhen they acquireownership of aproduct or service.marketer, one of yourmain jobs ischanging/adaptingyour marketingstrategy to adaptto current trends andcustomer attitudesCustomervalue=economicutilityInformation:Usingcommunicationand informationto make theproduct attractiveto consumers.The marketingconcept shouldwork to satisfycustomer needsand wants whilegenerating a profitfor the business.MIM: The processof collecting,analyzing, andusing data about amarket,customers,4 P's ofMarketingPrice, Product,Place,PromotionIf customers deem thata product has added utility (addedvalue) to their lives,they will be more likely to purchase theproduct.Promotion:Anyelement ofcommunicationused to inform,persuade, or remindcustomers aboutyour product. Place Utility:Making aproduct orservice available at aconvenient locationwhere consumerscan easily purchaseit.Non profitorganizationsdo not earnany profits forits owners7 Functions ofMarketing:Product: This functionfocuses on developing,maintaining, andimproving products orservices to meetcustomer needTime UtilityProviding productsor services at thetime consumersneed or wantthem.Competitionforcescompanies tocreate betterproductsEconomic UtilitiesThe amount ofsatisfactiona consumer getsfrom aproduct orservices.Marketing involvesthe process ofplanning, pricing,promoting,selling, anddistributingThe marketing ofservices reliesheavily onrecommendationsand word-of-mouthGoods are tangible(meaning youcan touch it) itemsthat havemonetary value andsatisfy acustomer’s wantsand needs.Services areintangible(meaningyou can'tphysically touchthem)Distribution:Deciding onhow to getproducts orservices tocustomers,Marketing makes iteasy tobridge the gapbetweenproducers andconsumers andmakes it easy forcustomers tobuy productsmarketing seeks tomatch acompany's productsand services tocustomers whowant thoseproducts.What is Marketing?creating andmaintainingrelationshipsbetweenproducers andconsumers!Form: The valueadded bychanging aproduct's physicalform to make itmore useful.Possession:Thevalue gainedby a consumerwhen they acquireownership of aproduct or service.marketer, one of yourmain jobs ischanging/adaptingyour marketingstrategy to adaptto current trends andcustomer attitudesCustomervalue=economicutilityInformation:Usingcommunicationand informationto make theproduct attractiveto consumers.The marketingconcept shouldwork to satisfycustomer needsand wants whilegenerating a profitfor the business.MIM: The processof collecting,analyzing, andusing data about amarket,customers,4 P's ofMarketingPrice, Product,Place,PromotionIf customers deem thata product has added utility (addedvalue) to their lives,they will be more likely to purchase theproduct.Promotion:Anyelement ofcommunicationused to inform,persuade, or remindcustomers aboutyour product. Place Utility:Making aproduct orservice available at aconvenient locationwhere consumerscan easily purchaseit.Non profitorganizationsdo not earnany profits forits owners7 Functions ofMarketing:Product: This functionfocuses on developing,maintaining, andimproving products orservices to meetcustomer needTime UtilityProviding productsor services at thetime consumersneed or wantthem.Competitionforcescompanies tocreate betterproducts

SUNY Marketing - Call List

(Print) Use this randomly generated list as your call list when playing the game. There is no need to say the BINGO column name. Place some kind of mark (like an X, a checkmark, a dot, tally mark, etc) on each cell as you announce it, to keep track. You can also cut out each item, place them in a bag and pull words from the bag.


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  1. Economic Utilities The amount of satisfaction a consumer gets from a product or services.
  2. Marketing involves the process of planning, pricing, promoting, selling, and distributing
  3. The marketing of services relies heavily on recommendations and word-of-mouth
  4. Goods are tangible (meaning you can touch it) items that have monetary value and satisfy a customer’s wants and needs.
  5. Services are intangible(meaning you can't physically touch them)
  6. Distribution: Deciding on how to get products or services to customers,
  7. Marketing makes it easy to bridge the gap between producers and consumers and makes it easy for customers to buy products
  8. marketing seeks to match a company's products and services to customers who want those products.
  9. What is Marketing?creating and maintaining relationships between producers and consumers!
  10. Form: The value added by changing a product's physical form to make it more useful.
  11. Possession:The value gained by a consumer when they acquire ownership of a product or service.
  12. marketer, one of your main jobs is changing/adapting your marketing strategy to adapt to current trends and customer attitudes
  13. Customer value=economic utility
  14. Information:Using communication and information to make the product attractive to consumers.
  15. The marketing concept should work to satisfy customer needs and wants while generating a profit for the business.
  16. MIM: The process of collecting, analyzing, and using data about a market, customers,
  17. 4 P's of Marketing Price, Product, Place, Promotion
  18. If customers deem that a product has added utility (added value) to their lives, they will be more likely to purchase the product.
  19. Promotion:Any element of communication used to inform, persuade, or remind customers about your product.
  20. Place Utility:Making a product or service available at a convenient location where consumers can easily purchase it.
  21. Non profit organizations do not earn any profits for its owners
  22. 7 Functions of Marketing: Product: This function focuses on developing, maintaining, and improving products or services to meet customer need
  23. Time Utility Providing products or services at the time consumers need or want them.
  24. Competition forces companies to create better products