Information:Usingcommunicationand informationto make theproduct attractiveto consumers.The marketingconcept shouldwork to satisfycustomer needsand wants whilegenerating a profitfor the business.marketer, one of yourmain jobs ischanging/adaptingyour marketingstrategy to adaptto current trends andcustomer attitudesCustomerValue=EconomicUtilityTime UtilityProviding productsor services at thetime consumersneed or wantthem.If customers deem thata product has added utility (addedvalue) to their lives,they will be more likely to purchase theproduct.Competitionforcescompanies tocreate betterproductsServices areintangible(meaningyou can'tphysically touchthem)Possession:Thevalue gainedby a consumerwhen they acquireownership of aproduct or service.Form: The valueadded bychanging aproduct's physicalform to make itmore useful.Promotion:Anyelement ofcommunicationused to inform,persuade, or remindcustomers aboutyour product. Non profitorganizationsdo not earnany profits forits ownersMarketing makes iteasy tobridge the gapbetweenproducers andconsumers andmakes it easy forcustomers tobuy productsWhat is Marketing?creating andmaintainingrelationshipsbetweenproducers andconsumers!Distribution:Deciding onhow to getproducts orservices tocustomers,MIM: The processof collecting,analyzing, andusing data about amarket,customers,7 Functions ofMarketing:Product: This functionfocuses on developing,maintaining, andimproving products orservices to meetcustomer needGoods are tangible(meaning youcan touch it) itemsthat havemonetary value andsatisfy acustomer’s wantsand needs.Economic UtilitiesThe amount ofsatisfactiona consumer getsfrom aproduct orservices.Marketing involvesthe process ofplanning, pricing,promoting,selling, anddistributing4 P's ofMarketingPrice, Product,Place,PromotionThe marketing ofservices reliesheavily onrecommendationsand word-of-mouthmarketing seeks tomatch acompany's productsand services tocustomers whowant thoseproducts.Place Utility:Making aproduct orservice available at aconvenient locationwhere consumerscan easily purchaseit.Information:Usingcommunicationand informationto make theproduct attractiveto consumers.The marketingconcept shouldwork to satisfycustomer needsand wants whilegenerating a profitfor the business.marketer, one of yourmain jobs ischanging/adaptingyour marketingstrategy to adaptto current trends andcustomer attitudesCustomerValue=EconomicUtilityTime UtilityProviding productsor services at thetime consumersneed or wantthem.If customers deem thata product has added utility (addedvalue) to their lives,they will be more likely to purchase theproduct.Competitionforcescompanies tocreate betterproductsServices areintangible(meaningyou can'tphysically touchthem)Possession:Thevalue gainedby a consumerwhen they acquireownership of aproduct or service.Form: The valueadded bychanging aproduct's physicalform to make itmore useful.Promotion:Anyelement ofcommunicationused to inform,persuade, or remindcustomers aboutyour product. Non profitorganizationsdo not earnany profits forits ownersMarketing makes iteasy tobridge the gapbetweenproducers andconsumers andmakes it easy forcustomers tobuy productsWhat is Marketing?creating andmaintainingrelationshipsbetweenproducers andconsumers!Distribution:Deciding onhow to getproducts orservices tocustomers,MIM: The processof collecting,analyzing, andusing data about amarket,customers,7 Functions ofMarketing:Product: This functionfocuses on developing,maintaining, andimproving products orservices to meetcustomer needGoods are tangible(meaning youcan touch it) itemsthat havemonetary value andsatisfy acustomer’s wantsand needs.Economic UtilitiesThe amount ofsatisfactiona consumer getsfrom aproduct orservices.Marketing involvesthe process ofplanning, pricing,promoting,selling, anddistributing4 P's ofMarketingPrice, Product,Place,PromotionThe marketing ofservices reliesheavily onrecommendationsand word-of-mouthmarketing seeks tomatch acompany's productsand services tocustomers whowant thoseproducts.Place Utility:Making aproduct orservice available at aconvenient locationwhere consumerscan easily purchaseit.

SUNY Marketing - Call List

(Print) Use this randomly generated list as your call list when playing the game. There is no need to say the BINGO column name. Place some kind of mark (like an X, a checkmark, a dot, tally mark, etc) on each cell as you announce it, to keep track. You can also cut out each item, place them in a bag and pull words from the bag.


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  1. Information:Using communication and information to make the product attractive to consumers.
  2. The marketing concept should work to satisfy customer needs and wants while generating a profit for the business.
  3. marketer, one of your main jobs is changing/adapting your marketing strategy to adapt to current trends and customer attitudes
  4. Customer Value=Economic Utility
  5. Time Utility Providing products or services at the time consumers need or want them.
  6. If customers deem that a product has added utility (added value) to their lives, they will be more likely to purchase the product.
  7. Competition forces companies to create better products
  8. Services are intangible(meaning you can't physically touch them)
  9. Possession:The value gained by a consumer when they acquire ownership of a product or service.
  10. Form: The value added by changing a product's physical form to make it more useful.
  11. Promotion:Any element of communication used to inform, persuade, or remind customers about your product.
  12. Non profit organizations do not earn any profits for its owners
  13. Marketing makes it easy to bridge the gap between producers and consumers and makes it easy for customers to buy products
  14. What is Marketing?creating and maintaining relationships between producers and consumers!
  15. Distribution: Deciding on how to get products or services to customers,
  16. MIM: The process of collecting, analyzing, and using data about a market, customers,
  17. 7 Functions of Marketing: Product: This function focuses on developing, maintaining, and improving products or services to meet customer need
  18. Goods are tangible (meaning you can touch it) items that have monetary value and satisfy a customer’s wants and needs.
  19. Economic Utilities The amount of satisfaction a consumer gets from a product or services.
  20. Marketing involves the process of planning, pricing, promoting, selling, and distributing
  21. 4 P's of Marketing Price, Product, Place, Promotion
  22. The marketing of services relies heavily on recommendations and word-of-mouth
  23. marketing seeks to match a company's products and services to customers who want those products.
  24. Place Utility:Making a product or service available at a convenient location where consumers can easily purchase it.