7 Functions ofMarketing:Product: This functionfocuses on developing,maintaining, andimproving products orservices to meetcustomer needMarketing makes iteasy tobridge the gapbetweenproducers andconsumers andmakes it easy forcustomers tobuy productsForm: The valueadded bychanging aproduct's physicalform to make itmore useful.CustomerValue=EconomicUtilityThe marketingconcept shouldwork to satisfycustomer needsand wants whilegenerating a profitfor the business.MIM: The processof collecting,analyzing, andusing data about amarket,customers,Competitionforcescompanies tocreate betterproducts4 P's ofMarketingPrice, Product,Place,PromotionNon profitorganizationsdo not earnany profits forits ownersMarketing involvesthe process ofplanning, pricing,promoting,selling, anddistributingmarketing seeks tomatch acompany's productsand services tocustomers whowant thoseproducts.Possession:Thevalue gainedby a consumerwhen they acquireownership of aproduct or service.Goods are tangible(meaning youcan touch it) itemsthat havemonetary value andsatisfy acustomer’s wantsand needs.The marketing ofservices reliesheavily onrecommendationsand word-of-mouthPromotion:Anyelement ofcommunicationused to inform,persuade, or remindcustomers aboutyour product. Economic UtilitiesThe amount ofsatisfactiona consumer getsfrom aproduct orservices.Place Utility:Making aproduct orservice available at aconvenient locationwhere consumerscan easily purchaseit.Time UtilityProviding productsor services at thetime consumersneed or wantthem.Information:Usingcommunicationand informationto make theproduct attractiveto consumers.Distribution:Deciding onhow to getproducts orservices tocustomers,What is Marketing?creating andmaintainingrelationshipsbetweenproducers andconsumers!Services areintangible(meaningyou can'tphysically touchthem)If customers deem thata product has added utility (addedvalue) to their lives,they will be more likely to purchase theproduct.marketer, one of yourmain jobs ischanging/adaptingyour marketingstrategy to adaptto current trends andcustomer attitudes7 Functions ofMarketing:Product: This functionfocuses on developing,maintaining, andimproving products orservices to meetcustomer needMarketing makes iteasy tobridge the gapbetweenproducers andconsumers andmakes it easy forcustomers tobuy productsForm: The valueadded bychanging aproduct's physicalform to make itmore useful.CustomerValue=EconomicUtilityThe marketingconcept shouldwork to satisfycustomer needsand wants whilegenerating a profitfor the business.MIM: The processof collecting,analyzing, andusing data about amarket,customers,Competitionforcescompanies tocreate betterproducts4 P's ofMarketingPrice, Product,Place,PromotionNon profitorganizationsdo not earnany profits forits ownersMarketing involvesthe process ofplanning, pricing,promoting,selling, anddistributingmarketing seeks tomatch acompany's productsand services tocustomers whowant thoseproducts.Possession:Thevalue gainedby a consumerwhen they acquireownership of aproduct or service.Goods are tangible(meaning youcan touch it) itemsthat havemonetary value andsatisfy acustomer’s wantsand needs.The marketing ofservices reliesheavily onrecommendationsand word-of-mouthPromotion:Anyelement ofcommunicationused to inform,persuade, or remindcustomers aboutyour product. Economic UtilitiesThe amount ofsatisfactiona consumer getsfrom aproduct orservices.Place Utility:Making aproduct orservice available at aconvenient locationwhere consumerscan easily purchaseit.Time UtilityProviding productsor services at thetime consumersneed or wantthem.Information:Usingcommunicationand informationto make theproduct attractiveto consumers.Distribution:Deciding onhow to getproducts orservices tocustomers,What is Marketing?creating andmaintainingrelationshipsbetweenproducers andconsumers!Services areintangible(meaningyou can'tphysically touchthem)If customers deem thata product has added utility (addedvalue) to their lives,they will be more likely to purchase theproduct.marketer, one of yourmain jobs ischanging/adaptingyour marketingstrategy to adaptto current trends andcustomer attitudes

SUNY Marketing - Call List

(Print) Use this randomly generated list as your call list when playing the game. There is no need to say the BINGO column name. Place some kind of mark (like an X, a checkmark, a dot, tally mark, etc) on each cell as you announce it, to keep track. You can also cut out each item, place them in a bag and pull words from the bag.


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  1. 7 Functions of Marketing: Product: This function focuses on developing, maintaining, and improving products or services to meet customer need
  2. Marketing makes it easy to bridge the gap between producers and consumers and makes it easy for customers to buy products
  3. Form: The value added by changing a product's physical form to make it more useful.
  4. Customer Value=Economic Utility
  5. The marketing concept should work to satisfy customer needs and wants while generating a profit for the business.
  6. MIM: The process of collecting, analyzing, and using data about a market, customers,
  7. Competition forces companies to create better products
  8. 4 P's of Marketing Price, Product, Place, Promotion
  9. Non profit organizations do not earn any profits for its owners
  10. Marketing involves the process of planning, pricing, promoting, selling, and distributing
  11. marketing seeks to match a company's products and services to customers who want those products.
  12. Possession:The value gained by a consumer when they acquire ownership of a product or service.
  13. Goods are tangible (meaning you can touch it) items that have monetary value and satisfy a customer’s wants and needs.
  14. The marketing of services relies heavily on recommendations and word-of-mouth
  15. Promotion:Any element of communication used to inform, persuade, or remind customers about your product.
  16. Economic Utilities The amount of satisfaction a consumer gets from a product or services.
  17. Place Utility:Making a product or service available at a convenient location where consumers can easily purchase it.
  18. Time Utility Providing products or services at the time consumers need or want them.
  19. Information:Using communication and information to make the product attractive to consumers.
  20. Distribution: Deciding on how to get products or services to customers,
  21. What is Marketing?creating and maintaining relationships between producers and consumers!
  22. Services are intangible(meaning you can't physically touch them)
  23. If customers deem that a product has added utility (added value) to their lives, they will be more likely to purchase the product.
  24. marketer, one of your main jobs is changing/adapting your marketing strategy to adapt to current trends and customer attitudes