7 Functions ofMarketing:Product: This functionfocuses on developing,maintaining, andimproving products orservices to meetcustomer needPlace Utility:Making aproduct orservice available at aconvenient locationwhere consumerscan easily purchaseit.MIM: The processof collecting,analyzing, andusing data about amarket,customers,Non profitorganizationsdo not earnany profits forits ownersThe marketingconcept shouldwork to satisfycustomer needsand wants whilegenerating a profitfor the business.Information:Usingcommunicationand informationto make theproduct attractiveto consumers.Goods are tangible(meaning youcan touch it) itemsthat havemonetary value andsatisfy acustomer’s wantsand needs.Form: The valueadded bychanging aproduct's physicalform to make itmore useful.marketing seeks tomatch acompany's productsand services tocustomers whowant thoseproducts.Services areintangible(meaningyou can'tphysically touchthem)Possession:Thevalue gainedby a consumerwhen they acquireownership of aproduct or service.CustomerValue=EconomicUtilityPromotion:Anyelement ofcommunicationused to inform,persuade, or remindcustomers aboutyour product. Time UtilityProviding productsor services at thetime consumersneed or wantthem.If customers deem thata product has added utility (addedvalue) to their lives,they will be more likely to purchase theproduct.The marketing ofservices reliesheavily onrecommendationsand word-of-mouth4 P's ofMarketingPrice, Product,Place,PromotionWhat is Marketing?creating andmaintainingrelationshipsbetweenproducers andconsumers!Marketing makes iteasy tobridge the gapbetweenproducers andconsumers andmakes it easy forcustomers tobuy productsmarketer, one of yourmain jobs ischanging/adaptingyour marketingstrategy to adaptto current trends andcustomer attitudesCompetitionforcescompanies tocreate betterproductsMarketing involvesthe process ofplanning, pricing,promoting,selling, anddistributingDistribution:Deciding onhow to getproducts orservices tocustomers,Economic UtilitiesThe amount ofsatisfactiona consumer getsfrom aproduct orservices.7 Functions ofMarketing:Product: This functionfocuses on developing,maintaining, andimproving products orservices to meetcustomer needPlace Utility:Making aproduct orservice available at aconvenient locationwhere consumerscan easily purchaseit.MIM: The processof collecting,analyzing, andusing data about amarket,customers,Non profitorganizationsdo not earnany profits forits ownersThe marketingconcept shouldwork to satisfycustomer needsand wants whilegenerating a profitfor the business.Information:Usingcommunicationand informationto make theproduct attractiveto consumers.Goods are tangible(meaning youcan touch it) itemsthat havemonetary value andsatisfy acustomer’s wantsand needs.Form: The valueadded bychanging aproduct's physicalform to make itmore useful.marketing seeks tomatch acompany's productsand services tocustomers whowant thoseproducts.Services areintangible(meaningyou can'tphysically touchthem)Possession:Thevalue gainedby a consumerwhen they acquireownership of aproduct or service.CustomerValue=EconomicUtilityPromotion:Anyelement ofcommunicationused to inform,persuade, or remindcustomers aboutyour product. Time UtilityProviding productsor services at thetime consumersneed or wantthem.If customers deem thata product has added utility (addedvalue) to their lives,they will be more likely to purchase theproduct.The marketing ofservices reliesheavily onrecommendationsand word-of-mouth4 P's ofMarketingPrice, Product,Place,PromotionWhat is Marketing?creating andmaintainingrelationshipsbetweenproducers andconsumers!Marketing makes iteasy tobridge the gapbetweenproducers andconsumers andmakes it easy forcustomers tobuy productsmarketer, one of yourmain jobs ischanging/adaptingyour marketingstrategy to adaptto current trends andcustomer attitudesCompetitionforcescompanies tocreate betterproductsMarketing involvesthe process ofplanning, pricing,promoting,selling, anddistributingDistribution:Deciding onhow to getproducts orservices tocustomers,Economic UtilitiesThe amount ofsatisfactiona consumer getsfrom aproduct orservices.

SUNY Marketing - Call List

(Print) Use this randomly generated list as your call list when playing the game. There is no need to say the BINGO column name. Place some kind of mark (like an X, a checkmark, a dot, tally mark, etc) on each cell as you announce it, to keep track. You can also cut out each item, place them in a bag and pull words from the bag.


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  1. 7 Functions of Marketing: Product: This function focuses on developing, maintaining, and improving products or services to meet customer need
  2. Place Utility:Making a product or service available at a convenient location where consumers can easily purchase it.
  3. MIM: The process of collecting, analyzing, and using data about a market, customers,
  4. Non profit organizations do not earn any profits for its owners
  5. The marketing concept should work to satisfy customer needs and wants while generating a profit for the business.
  6. Information:Using communication and information to make the product attractive to consumers.
  7. Goods are tangible (meaning you can touch it) items that have monetary value and satisfy a customer’s wants and needs.
  8. Form: The value added by changing a product's physical form to make it more useful.
  9. marketing seeks to match a company's products and services to customers who want those products.
  10. Services are intangible(meaning you can't physically touch them)
  11. Possession:The value gained by a consumer when they acquire ownership of a product or service.
  12. Customer Value=Economic Utility
  13. Promotion:Any element of communication used to inform, persuade, or remind customers about your product.
  14. Time Utility Providing products or services at the time consumers need or want them.
  15. If customers deem that a product has added utility (added value) to their lives, they will be more likely to purchase the product.
  16. The marketing of services relies heavily on recommendations and word-of-mouth
  17. 4 P's of Marketing Price, Product, Place, Promotion
  18. What is Marketing?creating and maintaining relationships between producers and consumers!
  19. Marketing makes it easy to bridge the gap between producers and consumers and makes it easy for customers to buy products
  20. marketer, one of your main jobs is changing/adapting your marketing strategy to adapt to current trends and customer attitudes
  21. Competition forces companies to create better products
  22. Marketing involves the process of planning, pricing, promoting, selling, and distributing
  23. Distribution: Deciding on how to get products or services to customers,
  24. Economic Utilities The amount of satisfaction a consumer gets from a product or services.