If customers deem thata product has added utility (addedvalue) to their lives,they will be more likely to purchase theproduct.Form: The valueadded bychanging aproduct's physicalform to make itmore useful.Non profitorganizationsdo not earnany profits forits ownersmarketer, one of yourmain jobs ischanging/adaptingyour marketingstrategy to adaptto current trends andcustomer attitudesPlace Utility:Making aproduct orservice available at aconvenient locationwhere consumerscan easily purchaseit.Goods are tangible(meaning youcan touch it) itemsthat havemonetary value andsatisfy acustomer’s wantsand needs.The marketing ofservices reliesheavily onrecommendationsand word-of-mouthServices areintangable(meaning youcan't touchthem)Time UtilityProviding productsor services at thetime consumersneed or wantthem.Competitionforcescompanies tocreate betterproductsEconomic UtilitiesThe amount ofsatisfactiona consumer getsfrom aproduct orservices.Promotion:Anyelement ofcommunicationused to inform,persuade, or remindcustomers aboutyour product. The marketingconcept shouldwork to satisfycustomer needsand wants whilegenerating a profitfor the business.Information:Usingcommunicationand informationto make theproduct attractiveto consumers.CustomerValue=EconomicUtility4 P's ofMarketingPrice, Product,Place,Promotionmarketing seeks tomatch acompany's productsand services tocustomers whowant thoseproducts.Marketing involvesthe process ofplanning, pricing,promoting,selling, anddistributingMarketing makes iteasy tobridge the gapbetweenproducers andconsumers andmakes it easy forcustomers tobuy products7 Functions ofMarketing:Product: This functionfocuses on developing,maintaining, andimproving products orservices to meetcustomer needDistribution:Deciding onhow to getproducts orservices tocustomers,Possession:Thevalue gainedby a consumerwhen they acquireownership of aproduct or service.What is Marketing?creating andmaintainingrelationshipsbetweenproducers andconsumers!MIM: The processof collecting,analyzing, andusing data about amarket,customers,If customers deem thata product has added utility (addedvalue) to their lives,they will be more likely to purchase theproduct.Form: The valueadded bychanging aproduct's physicalform to make itmore useful.Non profitorganizationsdo not earnany profits forits ownersmarketer, one of yourmain jobs ischanging/adaptingyour marketingstrategy to adaptto current trends andcustomer attitudesPlace Utility:Making aproduct orservice available at aconvenient locationwhere consumerscan easily purchaseit.Goods are tangible(meaning youcan touch it) itemsthat havemonetary value andsatisfy acustomer’s wantsand needs.The marketing ofservices reliesheavily onrecommendationsand word-of-mouthServices areintangable(meaning youcan't touchthem)Time UtilityProviding productsor services at thetime consumersneed or wantthem.Competitionforcescompanies tocreate betterproductsEconomic UtilitiesThe amount ofsatisfactiona consumer getsfrom aproduct orservices.Promotion:Anyelement ofcommunicationused to inform,persuade, or remindcustomers aboutyour product. The marketingconcept shouldwork to satisfycustomer needsand wants whilegenerating a profitfor the business.Information:Usingcommunicationand informationto make theproduct attractiveto consumers.CustomerValue=EconomicUtility4 P's ofMarketingPrice, Product,Place,Promotionmarketing seeks tomatch acompany's productsand services tocustomers whowant thoseproducts.Marketing involvesthe process ofplanning, pricing,promoting,selling, anddistributingMarketing makes iteasy tobridge the gapbetweenproducers andconsumers andmakes it easy forcustomers tobuy products7 Functions ofMarketing:Product: This functionfocuses on developing,maintaining, andimproving products orservices to meetcustomer needDistribution:Deciding onhow to getproducts orservices tocustomers,Possession:Thevalue gainedby a consumerwhen they acquireownership of aproduct or service.What is Marketing?creating andmaintainingrelationshipsbetweenproducers andconsumers!MIM: The processof collecting,analyzing, andusing data about amarket,customers,

SUNY Marketing - Call List

(Print) Use this randomly generated list as your call list when playing the game. There is no need to say the BINGO column name. Place some kind of mark (like an X, a checkmark, a dot, tally mark, etc) on each cell as you announce it, to keep track. You can also cut out each item, place them in a bag and pull words from the bag.


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  1. If customers deem that a product has added utility (added value) to their lives, they will be more likely to purchase the product.
  2. Form: The value added by changing a product's physical form to make it more useful.
  3. Non profit organizations do not earn any profits for its owners
  4. marketer, one of your main jobs is changing/adapting your marketing strategy to adapt to current trends and customer attitudes
  5. Place Utility:Making a product or service available at a convenient location where consumers can easily purchase it.
  6. Goods are tangible (meaning you can touch it) items that have monetary value and satisfy a customer’s wants and needs.
  7. The marketing of services relies heavily on recommendations and word-of-mouth
  8. Services are intangable( meaning you can't touch them)
  9. Time Utility Providing products or services at the time consumers need or want them.
  10. Competition forces companies to create better products
  11. Economic Utilities The amount of satisfaction a consumer gets from a product or services.
  12. Promotion:Any element of communication used to inform, persuade, or remind customers about your product.
  13. The marketing concept should work to satisfy customer needs and wants while generating a profit for the business.
  14. Information:Using communication and information to make the product attractive to consumers.
  15. Customer Value=Economic Utility
  16. 4 P's of Marketing Price, Product, Place, Promotion
  17. marketing seeks to match a company's products and services to customers who want those products.
  18. Marketing involves the process of planning, pricing, promoting, selling, and distributing
  19. Marketing makes it easy to bridge the gap between producers and consumers and makes it easy for customers to buy products
  20. 7 Functions of Marketing: Product: This function focuses on developing, maintaining, and improving products or services to meet customer need
  21. Distribution: Deciding on how to get products or services to customers,
  22. Possession:The value gained by a consumer when they acquire ownership of a product or service.
  23. What is Marketing?creating and maintaining relationships between producers and consumers!
  24. MIM: The process of collecting, analyzing, and using data about a market, customers,