Let’s check the funnel Data- driven… when the data agrees with us… What’s the ROI? We are the best team is it good for the ICP Have you asked ChatGPT? “I don’t like it” isn’t feedback Sorry, you’re on mute Low effort, high impact (or the opposite) TOTAL DOMINATION We need to make viral content Can we add a UTM? We need something bold, but not risky Let’s humanize the tone Who owns this? 80/20 Let’s revisit our go-to- market It all started in an office in Cote-des- neiges, do you want to see the picture ? You are NOT the persona Louise Le Rouge is a queen 👑 Break the silo! This feels very off- brand Oh, let’s do an event! It looked better on my screen Can we call this a campaign? Small test, global chaos Does it sound too salesy? Can we make it pop more? We pivoted before it was cool we need an influencer Try to be as nimble as possible. Just a small brand refresh I love Jira What’s the CTA? We need to provide value to our customers I saw on LinkedIn Data > opinions Growth mindset energy This was supposed to be a quick project Access requested Double the results but not the budget. quantify brand love Let’s make a carousel! Small bet, big impact I just posted a meme on social does it talk to Gen Z? Can we gamify it? Let’s become the expert grassroot approach. Put that in the parking lot Can we build a dashboard? Do you have a brief? It’s giving Canva What’s the learning here? Let’s circle back We don’t need a strategy, just get it done It’s fine, no one will notice ChatGPT will do it Let’s do a Kick off! The experiment failed, but we learned a lot it's not really our ICP - Let's do it anyway ! Let’s own the conversation What’s our differentiation factor? Free! What’s our north star metric? SCRAPPY Let’s add a gradient What does Simon says ? The deck isn’t final-final We’re losing momentum at the bottom of the funnel It’s already live?! We need to nurture the leads It's in confluence? Can we make the logo bigger? BUT it was a test!!! Let’s check the funnel Data- driven… when the data agrees with us… What’s the ROI? We are the best team is it good for the ICP Have you asked ChatGPT? “I don’t like it” isn’t feedback Sorry, you’re on mute Low effort, high impact (or the opposite) TOTAL DOMINATION We need to make viral content Can we add a UTM? We need something bold, but not risky Let’s humanize the tone Who owns this? 80/20 Let’s revisit our go-to- market It all started in an office in Cote-des- neiges, do you want to see the picture ? You are NOT the persona Louise Le Rouge is a queen 👑 Break the silo! This feels very off- brand Oh, let’s do an event! It looked better on my screen Can we call this a campaign? Small test, global chaos Does it sound too salesy? Can we make it pop more? We pivoted before it was cool we need an influencer Try to be as nimble as possible. Just a small brand refresh I love Jira What’s the CTA? We need to provide value to our customers I saw on LinkedIn Data > opinions Growth mindset energy This was supposed to be a quick project Access requested Double the results but not the budget. quantify brand love Let’s make a carousel! Small bet, big impact I just posted a meme on social does it talk to Gen Z? Can we gamify it? Let’s become the expert grassroot approach. Put that in the parking lot Can we build a dashboard? Do you have a brief? It’s giving Canva What’s the learning here? Let’s circle back We don’t need a strategy, just get it done It’s fine, no one will notice ChatGPT will do it Let’s do a Kick off! The experiment failed, but we learned a lot it's not really our ICP - Let's do it anyway ! Let’s own the conversation What’s our differentiation factor? Free! What’s our north star metric? SCRAPPY Let’s add a gradient What does Simon says ? The deck isn’t final-final We’re losing momentum at the bottom of the funnel It’s already live?! We need to nurture the leads It's in confluence? Can we make the logo bigger? BUT it was a test!!!
(Print)
Let’s check the funnel
Data-driven… when the data agrees with us…
What’s the ROI?
We are the best team
is it good for the ICP
Have you asked ChatGPT?
“I don’t like it” isn’t feedback
Sorry, you’re on mute
Low effort, high impact (or the opposite)
TOTAL DOMINATION
We need to make viral content
Can we add a UTM?
We need something bold, but not risky
Let’s humanize the tone
Who owns this?
80/20
Let’s revisit our go-to-market
It all started in an office in Cote-des-neiges, do you want to see the picture ?
You are NOT the persona
Louise Le Rouge is a queen 👑
Break the silo!
This feels very off-brand
Oh, let’s do an event!
It looked better on my screen
Can we call this a campaign?
Small test, global chaos
Does it sound too salesy?
Can we make it pop more?
We pivoted before it was cool
we need an influencer
Try to be as nimble as possible.
Just a small brand refresh
I love Jira
What’s the CTA?
We need to provide value to our customers
I saw on LinkedIn
Data > opinions
Growth mindset energy
This was supposed to be a quick project
Access requested
Double the results but not the budget.
quantify brand love
Let’s make a carousel!
Small bet, big impact
I just posted a meme on social
does it talk to Gen Z?
Can we gamify it?
Let’s become the expert
grassroot approach.
Put that in the parking lot
Can we build a dashboard?
Do you have a brief?
It’s giving Canva
What’s the learning here?
Let’s circle back
We don’t need a strategy, just get it done
It’s fine, no one will notice
ChatGPT will do it
Let’s do a Kick off!
The experiment failed, but we learned a lot
it's not really our ICP - Let's do it anyway !
Let’s own the conversation
What’s our differentiation factor?
Free!
What’s our north star metric?
SCRAPPY
Let’s add a gradient
What does Simon says ?
The deck isn’t final-final
We’re losing momentum at the bottom of the funnel
It’s already live?!
We need to nurture the leads
It's in confluence?
Can we make the logo bigger?
BUT it was a test!!!
