The rules orprinciplesthat buildcredibilityand trust.Context LogosTonePurposeThis appealfocuses oncredibilityandcharacter.SpeakerEthosCredibilityUnderstandingall the elements—speaker,audience, andpurpose—makes up this.EthicsWhen a writerprovides clear,fair explanationsto make thereader thinkcritically.This appealuses logic,evidence, andreasoning topersuade.Audience What eventor problemcaused theauthor towrite?MoralityThe time,place, orsituationsurroundinga text.The writer’ssense of rightand wrongguiding theirmessage.Facts,statistics, orexamplesthat supporta claim.The qualitythat makes aspeakerbelievable andtrustworthy.Exigence Appealing tosomeone’sheart insteadof their mind.A commercialshowing acrying child toencouragedonations usesthis.Pathos The rules orprinciplesthat buildcredibilityand trust.Context LogosTonePurposeThis appealfocuses oncredibilityandcharacter.SpeakerEthosCredibilityUnderstandingall the elements—speaker,audience, andpurpose—makes up this.EthicsWhen a writerprovides clear,fair explanationsto make thereader thinkcritically.This appealuses logic,evidence, andreasoning topersuade.Audience What eventor problemcaused theauthor towrite?MoralityThe time,place, orsituationsurroundinga text.The writer’ssense of rightand wrongguiding theirmessage.Facts,statistics, orexamplesthat supporta claim.The qualitythat makes aspeakerbelievable andtrustworthy.Exigence Appealing tosomeone’sheart insteadof their mind.A commercialshowing acrying child toencouragedonations usesthis.Pathos 

AP Lang. Midterm Review - Call List

(Print) Use this randomly generated list as your call list when playing the game. There is no need to say the BINGO column name. Place some kind of mark (like an X, a checkmark, a dot, tally mark, etc) on each cell as you announce it, to keep track. You can also cut out each item, place them in a bag and pull words from the bag.


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  1. The rules or principles that build credibility and trust.
  2. Context
  3. Logos
  4. Tone
  5. Purpose
  6. This appeal focuses on credibility and character.
  7. Speaker
  8. Ethos
  9. Credibility
  10. Understanding all the elements—speaker, audience, and purpose—makes up this.
  11. Ethics
  12. When a writer provides clear, fair explanations to make the reader think critically.
  13. This appeal uses logic, evidence, and reasoning to persuade.
  14. Audience
  15. What event or problem caused the author to write?
  16. Morality
  17. The time, place, or situation surrounding a text.
  18. The writer’s sense of right and wrong guiding their message.
  19. Facts, statistics, or examples that support a claim.
  20. The quality that makes a speaker believable and trustworthy.
  21. Exigence
  22. Appealing to someone’s heart instead of their mind.
  23. A commercial showing a crying child to encourage donations uses this.
  24. Pathos