PurposeExigenceAppealing tosomeone’sheart insteadof their mind.The rules orprinciplesthat buildcredibilityand trust.EthicsContextLogosMoralityThis appealfocuses oncredibilityandcharacter.CredibilityAudience EthosUnderstandingall the elements—speaker,audience, andpurpose—makes up this.A commercialshowing acrying child toencouragedonations usesthis.PathosThe writer’ssense of rightand wrongguiding theirmessage.What eventor problemcaused theauthor towrite? ToneFacts,statistics, orexamplesthat supporta claim.SpeakerThis appealuses logic,evidence, andreasoning topersuade.The qualitythat makes aspeakerbelievable andtrustworthy.The time,place, orsituationsurroundinga text. When a writerprovides clear,fair explanationsto make thereader thinkcritically.PurposeExigenceAppealing tosomeone’sheart insteadof their mind.The rules orprinciplesthat buildcredibilityand trust.EthicsContextLogosMoralityThis appealfocuses oncredibilityandcharacter.CredibilityAudience EthosUnderstandingall the elements—speaker,audience, andpurpose—makes up this.A commercialshowing acrying child toencouragedonations usesthis.PathosThe writer’ssense of rightand wrongguiding theirmessage.What eventor problemcaused theauthor towrite? ToneFacts,statistics, orexamplesthat supporta claim.SpeakerThis appealuses logic,evidence, andreasoning topersuade.The qualitythat makes aspeakerbelievable andtrustworthy.The time,place, orsituationsurroundinga text. When a writerprovides clear,fair explanationsto make thereader thinkcritically.

AP Lang. Midterm Review - Call List

(Print) Use this randomly generated list as your call list when playing the game. There is no need to say the BINGO column name. Place some kind of mark (like an X, a checkmark, a dot, tally mark, etc) on each cell as you announce it, to keep track. You can also cut out each item, place them in a bag and pull words from the bag.


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  1. Purpose
  2. Exigence
  3. Appealing to someone’s heart instead of their mind.
  4. The rules or principles that build credibility and trust.
  5. Ethics
  6. Context
  7. Logos
  8. Morality
  9. This appeal focuses on credibility and character.
  10. Credibility
  11. Audience
  12. Ethos
  13. Understanding all the elements—speaker, audience, and purpose—makes up this.
  14. A commercial showing a crying child to encourage donations uses this.
  15. Pathos
  16. The writer’s sense of right and wrong guiding their message.
  17. What event or problem caused the author to write?
  18. Tone
  19. Facts, statistics, or examples that support a claim.
  20. Speaker
  21. This appeal uses logic, evidence, and reasoning to persuade.
  22. The quality that makes a speaker believable and trustworthy.
  23. The time, place, or situation surrounding a text.
  24. When a writer provides clear, fair explanations to make the reader think critically.