LogosA commercialshowing acrying child toencouragedonations usesthis.This appealfocuses oncredibilityandcharacter.The writer’ssense of rightand wrongguiding theirmessage.SpeakerThe rules orprinciplesthat buildcredibilityand trust.EthosThe time,place, orsituationsurroundinga text. Facts,statistics, orexamplesthat supporta claim.Audience What eventor problemcaused theauthor towrite? ContextPathosThe qualitythat makes aspeakerbelievable andtrustworthy.MoralityPurposeEthicsAppealing tosomeone’sheart insteadof their mind.ToneUnderstandingall the elements—speaker,audience, andpurpose—makes up this.When a writerprovides clear,fair explanationsto make thereader thinkcritically.CredibilityExigenceThis appealuses logic,evidence, andreasoning topersuade.LogosA commercialshowing acrying child toencouragedonations usesthis.This appealfocuses oncredibilityandcharacter.The writer’ssense of rightand wrongguiding theirmessage.SpeakerThe rules orprinciplesthat buildcredibilityand trust.EthosThe time,place, orsituationsurroundinga text. Facts,statistics, orexamplesthat supporta claim.Audience What eventor problemcaused theauthor towrite? ContextPathosThe qualitythat makes aspeakerbelievable andtrustworthy.MoralityPurposeEthicsAppealing tosomeone’sheart insteadof their mind.ToneUnderstandingall the elements—speaker,audience, andpurpose—makes up this.When a writerprovides clear,fair explanationsto make thereader thinkcritically.CredibilityExigenceThis appealuses logic,evidence, andreasoning topersuade.

AP Lang. Midterm Review - Call List

(Print) Use this randomly generated list as your call list when playing the game. There is no need to say the BINGO column name. Place some kind of mark (like an X, a checkmark, a dot, tally mark, etc) on each cell as you announce it, to keep track. You can also cut out each item, place them in a bag and pull words from the bag.


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  1. Logos
  2. A commercial showing a crying child to encourage donations uses this.
  3. This appeal focuses on credibility and character.
  4. The writer’s sense of right and wrong guiding their message.
  5. Speaker
  6. The rules or principles that build credibility and trust.
  7. Ethos
  8. The time, place, or situation surrounding a text.
  9. Facts, statistics, or examples that support a claim.
  10. Audience
  11. What event or problem caused the author to write?
  12. Context
  13. Pathos
  14. The quality that makes a speaker believable and trustworthy.
  15. Morality
  16. Purpose
  17. Ethics
  18. Appealing to someone’s heart instead of their mind.
  19. Tone
  20. Understanding all the elements—speaker, audience, and purpose—makes up this.
  21. When a writer provides clear, fair explanations to make the reader think critically.
  22. Credibility
  23. Exigence
  24. This appeal uses logic, evidence, and reasoning to persuade.