ComparativeMessagingSmartMarketingKeynotePresentationsMoodExperienceMotivationMultichannelMarketing -Ads, SocialMediaInhibitionInternetSourcesBrandsBrandReputationBiasIndependentsourcesIdealStateTargetMarketEvaluationMemoryRetailersourcesEcosystemProblemRecognitionabilityInterpersonalSourcesDetailsInformationSearchActualStateExperientialSourcesHighMAOopportunityComparativeMessagingSmartMarketingKeynotePresentationsMoodExperienceMotivationMultichannelMarketing -Ads, SocialMediaInhibitionInternetSourcesBrandsBrandReputationBiasIndependentsourcesIdealStateTargetMarketEvaluationMemoryRetailersourcesEcosystemProblemRecognitionabilityInterpersonalSourcesDetailsInformationSearchActualStateExperientialSourcesHighMAOopportunity

MKTG 171 : CASE 4 - Call List

(Print) Use this randomly generated list as your call list when playing the game. There is no need to say the BINGO column name. Place some kind of mark (like an X, a checkmark, a dot, tally mark, etc) on each cell as you announce it, to keep track. You can also cut out each item, place them in a bag and pull words from the bag.


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  1. Comparative Messaging
  2. Smart Marketing
  3. Keynote Presentations
  4. Mood
  5. Experience
  6. Motivation
  7. Multichannel Marketing - Ads, Social Media
  8. Inhibition
  9. Internet Sources
  10. Brands
  11. Brand Reputation
  12. Bias
  13. Independent sources
  14. Ideal State
  15. Target Market
  16. Evaluation
  17. Memory
  18. Retailer sources
  19. Ecosystem
  20. Problem Recognition
  21. ability
  22. Interpersonal Sources
  23. Details
  24. Information Search
  25. Actual State
  26. Experiential Sources
  27. High MAO
  28. opportunity