DAPPER UPDATES

DAPPER UPDATES Bingo Card
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This bingo card has a free space and 34 words: Tested Social + Native Data in Operative, Native in Karma Bookmarklet, Rolled out BPC, Solved restricted ad rate problem, hit a good rock bottom!, Increased fill by 30% by reducing floor (the floor is lava), Hella huge shopper campaigns on/launched, AMP Process for targeting direct sold lines, All is well in BED (#mood), Released process for paused/ cancelled campaigns, Rolled Out Cross-Screen Wrapper, Rolled out Crown Halo, Released 2nd round of MUP data tables, Live Shopper Promotion Assets now update in real time, Migrated Site + Apple News Data into DW, Completed 1st round APAVA insights, Implemented PA in Polaris, MUID now firing as part of Karma, Content Graph Integration, New DARLA dashboards - device type + Date filters (the staten island of a complete Darla?), PRT Wireframes complete, Launched 4 PA Campaigns, Rolled out AVI capability for Video, Polaris now filters out expired Shopper Promos, Created first SDUs in Polaris, Vertical demos now on Max.Meredith, RM best practices available for kickass creatives, NIAO + PD + AT = presale consultants!, Kroger = First advertiser to use 360 platform!, Old MUP's go into retirement, First party data usage at 62%, AT revenue up $2MM YOY, Launched AT Newsletter, 4 New proactive segmentation buckets and 1,000 DMP segments into 360!.

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