(Print) Use this randomly generated list as your call list when playing the game. There is no need to say the BINGO column name. Place some kind of mark (like an X, a checkmark, a dot, tally mark, etc) on each cell as you announce it, to keep track. You can also cut out each item, place them in a bag and pull words from the bag.
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T/F: Floor price is the minimum you need to bid at, in order to enter into the auction
Platform Deals
In a market for a new house or car is an example of _____ when it comes to 3rd Party Data
_____ refers to the website, network, ad exchange or DSP available by vendor.
_____ Name (1) audience customer partner
_____ is a customized, invitation only RTB marketplace
_____is the technique used by DSPs to avoid paying advertisers too much
Universal Pixel
T/F: Post Back Conversions aew most popular amongst mobile campaigns
Deduplication
_____ is the starting tactic bid for native display
T/F: Conversion tracking is only for sales & you can't track other conversions that are important
_____ is at the floor price or more
_____is the only mobile attribution vendor that does real-time tracking
T/F: We use the "OR" rule to imply that a user must be a member of all audiences selected when targetting
_____refers to a vendor IO accepted
_____ is one of the 3 types of Optimization
_____ buying method for automatically bidding, buying & selling impressions via an auction
_______ is the entity selling the ad placement
T/F: Bid as low as you possibly can with CPC
Script Pixel
_____ is a good win rate when bidding
Basis has an API connection with _____ & _____
T/F: You can use a combination of algorithmic & manual optimizations
_____ refers to an internal contract confirmation
T/F: Use My Deals when your advertiser is looking for a niche package
Cookies record _____ (list one)
Use the "OR" rule when developing contextual
_____ is the final outcome of the deal & used to identify what was negotiated
Second Price Auction
T/F: It is a best practice to use (1) data partner for best reach
T/F: Capturing Device IDs via audience capture is an example of Second-Party Data in Basis
ERP
Hierarchy
_____ is also known as Server-to-Server Tracking
Combine weather triggering PMPs w/ _____ or another tactic to ensure delivery for campaigns
_____ & _____ are regulatory environments to consider when using & selling data