An ad thatuses aquestionheadlineAn ad thatusesillustrations toshow how theproduct worksA retail storeadvertisement An ad illustratingprimary (generic)demand (drinkMilk; no brand ofmilk shown)An addesignedtowardchildrenAn ad that usestestimonials orquotations fromreports orsurvey An ad tointroducea newproductAn ad in whichthe tradecharacter(mascot/cartoon)is the dominantemphasisAn ademphasizing afear technique(insurance ad,etc) A cooperative(cobranding)advertisement(two differentcompanies inthe ad)An ad that uses a“standing roomonly” technique(limited quantities,sale endingsoon)An ad usingopinionleaders(anyonefamous)An ad thatuses aninvitationheadlineAd addesigned toinduce trial ofthe product(free coupon)An addesignedtoward petownersAn addesigned forand toward afamilyAn ad topromote aspecialty good(expensiveitem)An ad thatuses copy(text in an ad)to tell how theproduct worksAn ad inwhich thebrand name isthe dominantemphasisA national ad(an adeveryone inthe USAwould see)An ademphasizingthe humortechniqueAn ad thatpromotes achange inhabit (diet,hair color, etc)An ad topromote aconveniencegood (costs$5.00 or below)An ad in whichthe productlabel is thedominantemphasis An ad thatuses aquestionheadlineAn ad thatusesillustrations toshow how theproduct worksA retail storeadvertisement An ad illustratingprimary (generic)demand (drinkMilk; no brand ofmilk shown)An addesignedtowardchildrenAn ad that usestestimonials orquotations fromreports orsurvey An ad tointroducea newproductAn ad in whichthe tradecharacter(mascot/cartoon)is the dominantemphasisAn ademphasizing afear technique(insurance ad,etc) A cooperative(cobranding)advertisement(two differentcompanies inthe ad)An ad that uses a“standing roomonly” technique(limited quantities,sale endingsoon)An ad usingopinionleaders(anyonefamous)An ad thatuses aninvitationheadlineAd addesigned toinduce trial ofthe product(free coupon)An addesignedtoward petownersAn addesigned forand toward afamilyAn ad topromote aspecialty good(expensiveitem)An ad thatuses copy(text in an ad)to tell how theproduct worksAn ad inwhich thebrand name isthe dominantemphasisA national ad(an adeveryone inthe USAwould see)An ademphasizingthe humortechniqueAn ad thatpromotes achange inhabit (diet,hair color, etc)An ad topromote aconveniencegood (costs$5.00 or below)An ad in whichthe productlabel is thedominantemphasis 

ADVERTISING BINGO - Call List

(Print) Use this randomly generated list as your call list when playing the game. There is no need to say the BINGO column name. Place some kind of mark (like an X, a checkmark, a dot, tally mark, etc) on each cell as you announce it, to keep track. You can also cut out each item, place them in a bag and pull words from the bag.


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  1. An ad that uses a question headline
  2. An ad that uses illustrations to show how the product works
  3. A retail store advertisement
  4. An ad illustrating primary (generic) demand (drink Milk; no brand of milk shown)
  5. An ad designed toward children
  6. An ad that uses testimonials or quotations from reports or survey
  7. An ad to introduce a new product
  8. An ad in which the trade character (mascot/cartoon) is the dominant emphasis
  9. An ad emphasizing a fear technique (insurance ad, etc)
  10. A cooperative (cobranding) advertisement (two different companies in the ad)
  11. An ad that uses a “standing room only” technique (limited quantities, sale ending soon)
  12. An ad using opinion leaders (anyone famous)
  13. An ad that uses an invitation headline
  14. Ad ad designed to induce trial of the product (free coupon)
  15. An ad designed toward pet owners
  16. An ad designed for and toward a family
  17. An ad to promote a specialty good (expensive item)
  18. An ad that uses copy (text in an ad) to tell how the product works
  19. An ad in which the brand name is the dominant emphasis
  20. A national ad (an ad everyone in the USA would see)
  21. An ad emphasizing the humor technique
  22. An ad that promotes a change in habit (diet, hair color, etc)
  23. An ad to promote a convenience good (costs $5.00 or below)
  24. An ad in which the product label is the dominant emphasis