This bingo card has a free space and 24 words: An ad that uses an invitation headline, A retail store advertisement, An ad designed toward children, Ad ad designed to induce trial of the product (free coupon), An ad that uses a “standing room only” technique (limited quantities, sale ending soon), An ad designed for and toward a family, An ad using opinion leaders (anyone famous), An ad emphasizing a fear technique (insurance ad, etc), An ad that uses a question headline, An ad in which the product label is the dominant emphasis, An ad in which the brand name is the dominant emphasis, An ad designed toward pet owners, An ad to promote a convenience good (costs $5.00 or below), An ad to promote a specialty good (expensive item), An ad to introduce a new product, An ad that promotes a change in habit (diet, hair color, etc), An ad illustrating primary (generic) demand (drink Milk; no brand of milk shown), An ad that uses testimonials or quotations from reports or survey, An ad emphasizing the humor technique, A cooperative (cobranding) advertisement (two different companies in the ad), An ad that uses copy (text in an ad) to tell how the product works, A national ad (an ad everyone in the USA would see), An ad that uses illustrations to show how the product works and An ad in which the trade character (mascot/cartoon) is the dominant emphasis.
Advertising Presentation | English 12 Lit Devices Bingo | Propaganda | marketing | Bias Bingo
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