ChorusTrackersow do youmeasurethe health ofanopportunity?Over 6mo. salescycleHow are youcurrentlyroutingleads?StalledDeals/LongSalesCycleBuyingCommitteeInaccuratereportingCantColdCallhat do you feeliscontributing toa lowconversion/winrate?CantCreatePipelineLack ofconsistentSalesPresenceVP Sales+ DirSales OpsSuggest ContactAccuracy/SalesOsLowConversionMindTickleCaseStudy -Revenue issporadic/inconsistentEstablishing“SalesTerritories"Just managingexisting deals”Can’t reach otherdepartments /control sales cycleCantPrioritizeBiz Opps ProductBoardCase Study -$100k and 65 newOpps in 60 daysafterimplementingZoomInfoVPSales +Dir. BizWhat InfoDoes yourteamneed?Bad nocontact data,cant reachDM'sIntent HotelEngine CaseStudy - 5xincrease inproductivity / 2.5xincrease indeal sizeLosingdeals tocompetitorsCRO +VP +Sales OpsHow are youkeepingyour CRMup todate?What triggeredthis concern?Currentprocess forcoaching? Hudl Case Study- 75% time savedon Deal Analysis /Vastly ImprovedEmployeeOnboardingIncreasedPipeline90% YoY"How are youmeasuring theprogression ofyourdeals?CRO +VPSalesReachout + OrgChartsNo Deal/VisibilityCoachingCro + VPSales +Sales OpsIncreasedPipeline40% YoYWhat is yourcurrentwin rate?”(Averagewin rate is roughly47%""Figuringout LeadRouting  What elements doyou need tochangeto progress yourdeals?What parts ofyoursales processcurrently feelinconsistent?”DatamanagementDir.Biz.DevWorkflows/SalesOsWhat areyour currentmethods forgatheringdata?How dodepartmentsshareinfo ondeals?Where areasdoesyour team lackvisibility oncustomers?”What is yourcurrentprocess forcoaching?ChorusTrackersow do youmeasurethe health ofanopportunity?Over 6mo. salescycleHow are youcurrentlyroutingleads?StalledDeals/LongSalesCycleBuyingCommitteeInaccuratereportingCantColdCallhat do you feeliscontributing toa lowconversion/winrate?CantCreatePipelineLack ofconsistentSalesPresenceVP Sales+ DirSales OpsSuggest ContactAccuracy/SalesOsLowConversionMindTickleCaseStudy -Revenue issporadic/inconsistentEstablishing“SalesTerritories"Just managingexisting deals”Can’t reach otherdepartments /control sales cycleCantPrioritizeBiz Opps ProductBoardCase Study -$100k and 65 newOpps in 60 daysafterimplementingZoomInfoVPSales +Dir. BizWhat InfoDoes yourteamneed?Bad nocontact data,cant reachDM'sIntent HotelEngine CaseStudy - 5xincrease inproductivity / 2.5xincrease indeal sizeLosingdeals tocompetitorsCRO +VP +Sales OpsHow are youkeepingyour CRMup todate?What triggeredthis concern?Currentprocess forcoaching? Hudl Case Study- 75% time savedon Deal Analysis /Vastly ImprovedEmployeeOnboardingIncreasedPipeline90% YoY"How are youmeasuring theprogression ofyourdeals?CRO +VPSalesReachout + OrgChartsNo Deal/VisibilityCoachingCro + VPSales +Sales OpsIncreasedPipeline40% YoYWhat is yourcurrentwin rate?”(Averagewin rate is roughly47%""Figuringout LeadRouting  What elements doyou need tochangeto progress yourdeals?What parts ofyoursales processcurrently feelinconsistent?”DatamanagementDir.Biz.DevWorkflows/SalesOsWhat areyour currentmethods forgatheringdata?How dodepartmentsshareinfo ondeals?Where areasdoesyour team lackvisibility oncustomers?”What is yourcurrentprocess forcoaching?

Persona - Call List

(Print) Use this randomly generated list as your call list when playing the game. There is no need to say the BINGO column name. Place some kind of mark (like an X, a checkmark, a dot, tally mark, etc) on each cell as you announce it, to keep track. You can also cut out each item, place them in a bag and pull words from the bag.


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  1. Chorus Trackers
  2. ow do you measure the health of an opportunity?
  3. Over 6 mo. sales cycle
  4. How are you currently routing leads?
  5. Stalled Deals/Long Sales Cycle
  6. Buying Committee
  7. Inaccurate reporting
  8. Cant Cold Call
  9. hat do you feel is contributing to a low conversion/win rate?
  10. Cant Create Pipeline
  11. Lack of consistent Sales Presence
  12. VP Sales + Dir Sales Ops
  13. Suggest Contact Accuracy/SalesOs
  14. Low Conversion
  15. MindTickle Case Study -
  16. Revenue is sporadic/ inconsistent
  17. Establishing “Sales Territories"
  18. Just managing existing deals” Can’t reach other departments / control sales cycle
  19. Cant Prioritize Biz Opps
  20. ProductBoard Case Study - $100k and 65 new Opps in 60 days after implementing ZoomInfo
  21. VP Sales + Dir. Biz
  22. What Info Does your team need?
  23. Bad no contact data, cant reach DM's
  24. Intent
  25. HotelEngine Case Study - 5x increase in productivity / 2.5x increase in deal size
  26. Losing deals to competitors
  27. CRO + VP + Sales Ops
  28. How are you keeping your CRM up to date?
  29. What triggered this concern? Current process for coaching?
  30. Hudl Case Study - 75% time saved on Deal Analysis / Vastly Improved Employee Onboarding
  31. Increased Pipeline 90% YoY
  32. "How are you measuring the progression of your deals?
  33. CRO + VP Sales
  34. Reach out + Org Charts
  35. No Deal/ Visibility Coaching
  36. Cro + VP Sales + Sales Ops
  37. Increased Pipeline 40% YoY
  38. What is your current win rate?” (Average win rate is roughly 47%""
  39. Figuring out Lead Routing
  40. What elements do you need to change to progress your deals?
  41. What parts of your sales process currently feel inconsistent?”
  42. Data management
  43. Dir. Biz. Dev
  44. Workflows/SalesOs
  45. What are your current methods for gathering data?
  46. How do departments share info on deals?
  47. Where areas does your team lack visibility on customers?”
  48. What is your current process for coaching?