How to work with incoming leads Leads arrive to multiple locations Multi- touch attribution Cross website tracking Campaigns aren't tracked Lead Scoring Mid- Funnel Messaging UTMs get lost Are these keywords bringing in the right leads? Excel for everything Why fewer leads? Downloading lists with incomplete data Budgets are shrinking but quotas going up Email or Marketing Automation? Ads not converting Which campaign brings the most sales? Manual attribution in excel Using manual processes Do our social media leads convert? Long sales cycle Which campaigns are working best? Multiple programs buying the same keywords Marketo Sales buys lists Underusing email Campaign info doesn't get to CRM Why aren't leads converting? Lead Attribution Unclear Statuses Not really happy with the CRM Sales says the leads are bad Marketing campaigns not getting credit How to work with incoming leads Leads arrive to multiple locations Multi- touch attribution Cross website tracking Campaigns aren't tracked Lead Scoring Mid- Funnel Messaging UTMs get lost Are these keywords bringing in the right leads? Excel for everything Why fewer leads? Downloading lists with incomplete data Budgets are shrinking but quotas going up Email or Marketing Automation? Ads not converting Which campaign brings the most sales? Manual attribution in excel Using manual processes Do our social media leads convert? Long sales cycle Which campaigns are working best? Multiple programs buying the same keywords Marketo Sales buys lists Underusing email Campaign info doesn't get to CRM Why aren't leads converting? Lead Attribution Unclear Statuses Not really happy with the CRM Sales says the leads are bad Marketing campaigns not getting credit
(Print) Use this randomly generated list as your call list when playing the game. There is no need to say the BINGO column name. Place some kind of mark (like an X, a checkmark, a dot, tally mark, etc) on each cell as you announce it, to keep track. You can also cut out each item, place them in a bag and pull words from the bag.
How to work with incoming leads
Leads arrive to multiple locations
Multi-touch attribution
Cross website
tracking
Campaigns aren't tracked
Lead Scoring
Mid-Funnel Messaging
UTMs get lost
Are these keywords bringing in the right leads?
Excel for everything
Why
fewer leads?
Downloading lists with incomplete data
Budgets are
shrinking but quotas going up
Email or Marketing Automation?
Ads not converting
Which campaign brings the most sales?
Manual attribution in excel
Using manual processes
Do our social media leads convert?
Long sales cycle
Which campaigns are working best?
Multiple programs buying the same keywords
Marketo
Sales buys lists
Underusing email
Campaign info doesn't get to CRM
Why aren't leads converting?
Lead Attribution
Unclear Statuses
Not really happy with the CRM
Sales says the leads are bad
Marketing campaigns not getting credit