Marketingcustomerproblem:____“Right for Me”(ICP x Industryx Role)opportunity:____Retention,expansion, orselling/landingopportunity:____IT / CIOcustomerproblem:____Use caseconnectedto other usecases: ____Insight fromdrop-in ona11ysession:_____Industry-specificcustomerproblem:____Use caseused bymultipleICPs: ____AItechnicalcapability:____ICP that ismoving fromoperationalto strategic:_____AItechnicalcapability:____High valueAIopportunity:____High valueAIopportunity:____Way to applyTE&I/DEIprinciples inresearch:____High valueAIopportunity:____Integrationopportunity:____ICP buyer’sinfluence onorg ordepartment:____PMOcustomerproblem:____“Types” ofan ICP:____Add-onopportunity:____High valueAIopportunity:____CustomerproblemNOT bestsolved by AI:____AItechnicalcapability:____Opportunity toget more ROIout of existingfeatures: ____Marketingcustomerproblem:____“Right for Me”(ICP x Industryx Role)opportunity:____Retention,expansion, orselling/landingopportunity:____IT / CIOcustomerproblem:____Use caseconnectedto other usecases: ____Insight fromdrop-in ona11ysession:_____Industry-specificcustomerproblem:____Use caseused bymultipleICPs: ____AItechnicalcapability:____ICP that ismoving fromoperationalto strategic:_____AItechnicalcapability:____High valueAIopportunity:____High valueAIopportunity:____Way to applyTE&I/DEIprinciples inresearch:____High valueAIopportunity:____Integrationopportunity:____ICP buyer’sinfluence onorg ordepartment:____PMOcustomerproblem:____“Types” ofan ICP:____Add-onopportunity:____High valueAIopportunity:____CustomerproblemNOT bestsolved by AI:____AItechnicalcapability:____Opportunity toget more ROIout of existingfeatures: ____

Goat Summit Bingo - Call List

(Print) Use this randomly generated list as your call list when playing the game. There is no need to say the BINGO column name. Place some kind of mark (like an X, a checkmark, a dot, tally mark, etc) on each cell as you announce it, to keep track. You can also cut out each item, place them in a bag and pull words from the bag.


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  1. Marketing customer problem: ____
  2. “Right for Me” (ICP x Industry x Role) opportunity: ____
  3. Retention, expansion, or selling/landing opportunity: ____
  4. IT / CIO customer problem: ____
  5. Use case connected to other use cases: ____
  6. Insight from drop-in on a11y session: _____
  7. Industry-specific customer problem: ____
  8. Use case used by multiple ICPs: ____
  9. AI technical capability: ____
  10. ICP that is moving from operational to strategic: _____
  11. AI technical capability: ____
  12. High value AI opportunity: ____
  13. High value AI opportunity: ____
  14. Way to apply TE&I/DEI principles in research: ____
  15. High value AI opportunity: ____
  16. Integration opportunity: ____
  17. ICP buyer’s influence on org or department: ____
  18. PMO customer problem: ____
  19. “Types” of an ICP: ____
  20. Add-on opportunity: ____
  21. High value AI opportunity: ____
  22. Customer problem NOT best solved by AI: ____
  23. AI technical capability: ____
  24. Opportunity to get more ROI out of existing features: ____