The clientapproves thedesign… thenwants majorchanges post-development.“It justdoesn’t feelright. I can’texplain why.”“Let’s put thison the backburner.” (it’snevermentionedagain)“Why isn’tmy siteranking yet?It’s been twodays.”“Let’s hopon a quickcall.” (it’snever quick)“I’ll followup onthat.” (theydon’t)“Let’s circleback to this.”(it’s nevermentionedagain)“Let’smake thelogobigger.”Client clicksan obviousphishingemail.“Can we havefive differentversions tochoose from?”“Why do weneed a blog?No onereads them.”“Justchecking inon this!” (forthe third timetoday)Someoneshares a longvoice memoinstead oftyping.You send aperfectlyworded emailand get a one-word reply.“It needsto be edgybut alsotimeless.”“Can youdropeverythingand do thisASAP?”“Can’t wejust useWix?”A project is“low priority”untilsuddenly it’surgent.“Can we justmove thisbutton 2pixels to theleft?”“Can wespend $100and get10,000leads?”A form doesn’twork, but it’sbecause theclient typedtheir emailwrong.Clientpauses adsand askswhy leadsstopped.A bugdisappearswhen you tryto show it tosomeone.“Can we adda chatfeature?” (toa basiclanding page)“I changedsomething inthe backend,and now thewhole site isdown.”A printerbreaks fornoreason.“I heardSEO isdead.”(again)The classic“per mylast email”moment.A WordPressupdatebreakseverything.“Can youtake a look?”(no detailsgiven)You push a fixlive, andsuddenlysomethingunrelatedbreaks.Someoneforgetsthey’re not onmute during ameeting.Client uses ascreenshot ofa Word doc astheir “brandguidelines.”“Can weintegrate thisrandomsoftware Ifound?”“Can wemake itpop?”(again)A teammate’smic doesn’twork for thefirst fiveminutes of aZoom call.“We don’twant to payfor ads, butwe want to beat the top.”The client’slanding pagehas zero textbut wants torank foreverything.Client sends 20vaguescreenshotswith “This isbroken” and nocontext.“I wantsomethingminimalist…but alsoflashy.”“Can youmake itpop?”“I’mswamped,but I cansqueeze thisin.”“Can wecopy[competitor’ssite]?”“I know thedeadline istoday, but canwe change theentiredirection?”“Can we justincrease thebudget to fixit?”Client insiststheir brandnew site hasa Googlepenalty.You get taggedin 5+ ClickUpcomments inunder aminute.Someonespills coffeeon theirkeyboard…again.“Why is myemailbroken?”(mailbox isfull)“I Googled usand we weren’t#1.” (incognitomode notused)The teamagrees on aprocess, andsomeoneimmediatelyignores it.“The CEO’sspousedoesn’t likeit.”“Can youjustPhotoshopit?”Someonepastes anobvious phishingemail into Slackasking, “Is thisreal?”“Have youtried turningit off and onagain?”Client still usesInternetExplorer andwonders whythings don’twork.“Mypasswordisn’t working!”(Caps Lockwas on)“Can we makethe site load inhalf a second?”(on sharedhosting)“Can we movethe deadlineup?” (withoutchangingresources)“Why is mywebsitebroken?”(clears cache—it’s fine)Someoneforgets theirpasswordagain.“I don’tlike it, but Idon’t knowwhy.”“Mycomputer isslow.” (has75 tabsopen)“Can youSEO myPDFs?”“It workson mymachine.”“I love it! Butcan wechangeeverything?”“This willonly takefive minutes,right?”“Can we addmorewhitespacebut also morecontent?”A Slackmessagestarts with“Hey, quickquestion…”The meetingcould havebeen anemail.“Can yourecover a fileI deletedthree monthsago?”Metadescription= ad copy intheir mind.“The internetis down!”(but theirWiFi switchis off)Client emailsa JPEG of alogo andasks for it asa vector.“Why isn’t mysite appearingon Google?”(it’s still set tonoindex)“Let’s bid oncompetitornames!”(ignoreslegal risks)Client’s entiresystem relieson a singleoutdatedplugin.“We need anew logo,but keep theold one.”Client installs12 pluginsand asks whytheir site isslow.“Can werank for‘shoes’?” (fora small localbusiness)ClickUpnotificationexplosion.Someonescreensharesthe wrong tabin a meeting.“Googleis out toget us.”Scope creepdisguised asa “smalltweak.”The clientapproves thedesign… thenwants majorchanges post-development.“It justdoesn’t feelright. I can’texplain why.”“Let’s put thison the backburner.” (it’snevermentionedagain)“Why isn’tmy siteranking yet?It’s been twodays.”“Let’s hopon a quickcall.” (it’snever quick)“I’ll followup onthat.” (theydon’t)“Let’s circleback to this.”(it’s nevermentionedagain)“Let’smake thelogobigger.”Client clicksan obviousphishingemail.“Can we havefive differentversions tochoose from?”“Why do weneed a blog?No onereads them.”“Justchecking inon this!” (forthe third timetoday)Someoneshares a longvoice memoinstead oftyping.You send aperfectlyworded emailand get a one-word reply.“It needsto be edgybut alsotimeless.”“Can youdropeverythingand do thisASAP?”“Can’t wejust useWix?”A project is“low priority”untilsuddenly it’surgent.“Can we justmove thisbutton 2pixels to theleft?”“Can wespend $100and get10,000leads?”A form doesn’twork, but it’sbecause theclient typedtheir emailwrong.Clientpauses adsand askswhy leadsstopped.A bugdisappearswhen you tryto show it tosomeone.“Can we adda chatfeature?” (toa basiclanding page)“I changedsomething inthe backend,and now thewhole site isdown.”A printerbreaks fornoreason.“I heardSEO isdead.”(again)The classic“per mylast email”moment.A WordPressupdatebreakseverything.“Can youtake a look?”(no detailsgiven)You push a fixlive, andsuddenlysomethingunrelatedbreaks.Someoneforgetsthey’re not onmute during ameeting.Client uses ascreenshot ofa Word doc astheir “brandguidelines.”“Can weintegrate thisrandomsoftware Ifound?”“Can wemake itpop?”(again)A teammate’smic doesn’twork for thefirst fiveminutes of aZoom call.“We don’twant to payfor ads, butwe want to beat the top.”The client’slanding pagehas zero textbut wants torank foreverything.Client sends 20vaguescreenshotswith “This isbroken” and nocontext.“I wantsomethingminimalist…but alsoflashy.”“Can youmake itpop?”“I’mswamped,but I cansqueeze thisin.”“Can wecopy[competitor’ssite]?”“I know thedeadline istoday, but canwe change theentiredirection?”“Can we justincrease thebudget to fixit?”Client insiststheir brandnew site hasa Googlepenalty.You get taggedin 5+ ClickUpcomments inunder aminute.Someonespills coffeeon theirkeyboard…again.“Why is myemailbroken?”(mailbox isfull)“I Googled usand we weren’t#1.” (incognitomode notused)The teamagrees on aprocess, andsomeoneimmediatelyignores it.“The CEO’sspousedoesn’t likeit.”“Can youjustPhotoshopit?”Someonepastes anobvious phishingemail into Slackasking, “Is thisreal?”“Have youtried turningit off and onagain?”Client still usesInternetExplorer andwonders whythings don’twork.“Mypasswordisn’t working!”(Caps Lockwas on)“Can we makethe site load inhalf a second?”(on sharedhosting)“Can we movethe deadlineup?” (withoutchangingresources)“Why is mywebsitebroken?”(clears cache—it’s fine)Someoneforgets theirpasswordagain.“I don’tlike it, but Idon’t knowwhy.”“Mycomputer isslow.” (has75 tabsopen)“Can youSEO myPDFs?”“It workson mymachine.”“I love it! Butcan wechangeeverything?”“This willonly takefive minutes,right?”“Can we addmorewhitespacebut also morecontent?”A Slackmessagestarts with“Hey, quickquestion…”The meetingcould havebeen anemail.“Can yourecover a fileI deletedthree monthsago?”Metadescription= ad copy intheir mind.“The internetis down!”(but theirWiFi switchis off)Client emailsa JPEG of alogo andasks for it asa vector.“Why isn’t mysite appearingon Google?”(it’s still set tonoindex)“Let’s bid oncompetitornames!”(ignoreslegal risks)Client’s entiresystem relieson a singleoutdatedplugin.“We need anew logo,but keep theold one.”Client installs12 pluginsand asks whytheir site isslow.“Can werank for‘shoes’?” (fora small localbusiness)ClickUpnotificationexplosion.Someonescreensharesthe wrong tabin a meeting.“Googleis out toget us.”Scope creepdisguised asa “smalltweak.”

Agency Life Bingo - Call List

(Print) Use this randomly generated list as your call list when playing the game. There is no need to say the BINGO column name. Place some kind of mark (like an X, a checkmark, a dot, tally mark, etc) on each cell as you announce it, to keep track. You can also cut out each item, place them in a bag and pull words from the bag.


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  1. The client approves the design… then wants major changes post-development.
  2. “It just doesn’t feel right. I can’t explain why.”
  3. “Let’s put this on the back burner.” (it’s never mentioned again)
  4. “Why isn’t my site ranking yet? It’s been two days.”
  5. “Let’s hop on a quick call.” (it’s never quick)
  6. “I’ll follow up on that.” (they don’t)
  7. “Let’s circle back to this.” (it’s never mentioned again)
  8. “Let’s make the logo bigger.”
  9. Client clicks an obvious phishing email.
  10. “Can we have five different versions to choose from?”
  11. “Why do we need a blog? No one reads them.”
  12. “Just checking in on this!” (for the third time today)
  13. Someone shares a long voice memo instead of typing.
  14. You send a perfectly worded email and get a one-word reply.
  15. “It needs to be edgy but also timeless.”
  16. “Can you drop everything and do this ASAP?”
  17. “Can’t we just use Wix?”
  18. A project is “low priority” until suddenly it’s urgent.
  19. “Can we just move this button 2 pixels to the left?”
  20. “Can we spend $100 and get 10,000 leads?”
  21. A form doesn’t work, but it’s because the client typed their email wrong.
  22. Client pauses ads and asks why leads stopped.
  23. A bug disappears when you try to show it to someone.
  24. “Can we add a chat feature?” (to a basic landing page)
  25. “I changed something in the backend, and now the whole site is down.”
  26. A printer breaks for no reason.
  27. “I heard SEO is dead.” (again)
  28. The classic “per my last email” moment.
  29. A WordPress update breaks everything.
  30. “Can you take a look?” (no details given)
  31. You push a fix live, and suddenly something unrelated breaks.
  32. Someone forgets they’re not on mute during a meeting.
  33. Client uses a screenshot of a Word doc as their “brand guidelines.”
  34. “Can we integrate this random software I found?”
  35. “Can we make it pop?” (again)
  36. A teammate’s mic doesn’t work for the first five minutes of a Zoom call.
  37. “We don’t want to pay for ads, but we want to be at the top.”
  38. The client’s landing page has zero text but wants to rank for everything.
  39. Client sends 20 vague screenshots with “This is broken” and no context.
  40. “I want something minimalist… but also flashy.”
  41. “Can you make it pop?”
  42. “I’m swamped, but I can squeeze this in.”
  43. “Can we copy [competitor’s site]?”
  44. “I know the deadline is today, but can we change the entire direction?”
  45. “Can we just increase the budget to fix it?”
  46. Client insists their brand new site has a Google penalty.
  47. You get tagged in 5+ ClickUp comments in under a minute.
  48. Someone spills coffee on their keyboard… again.
  49. “Why is my email broken?” (mailbox is full)
  50. “I Googled us and we weren’t #1.” (incognito mode not used)
  51. The team agrees on a process, and someone immediately ignores it.
  52. “The CEO’s spouse doesn’t like it.”
  53. “Can you just Photoshop it?”
  54. Someone pastes an obvious phishing email into Slack asking, “Is this real?”
  55. “Have you tried turning it off and on again?”
  56. Client still uses Internet Explorer and wonders why things don’t work.
  57. “My password isn’t working!” (Caps Lock was on)
  58. “Can we make the site load in half a second?” (on shared hosting)
  59. “Can we move the deadline up?” (without changing resources)
  60. “Why is my website broken?” (clears cache—it’s fine)
  61. Someone forgets their password again.
  62. “I don’t like it, but I don’t know why.”
  63. “My computer is slow.” (has 75 tabs open)
  64. “Can you SEO my PDFs?”
  65. “It works on my machine.”
  66. “I love it! But can we change everything?”
  67. “This will only take five minutes, right?”
  68. “Can we add more whitespace but also more content?”
  69. A Slack message starts with “Hey, quick question…”
  70. The meeting could have been an email.
  71. “Can you recover a file I deleted three months ago?”
  72. Meta description = ad copy in their mind.
  73. “The internet is down!” (but their WiFi switch is off)
  74. Client emails a JPEG of a logo and asks for it as a vector.
  75. “Why isn’t my site appearing on Google?” (it’s still set to noindex)
  76. “Let’s bid on competitor names!” (ignores legal risks)
  77. Client’s entire system relies on a single outdated plugin.
  78. “We need a new logo, but keep the old one.”
  79. Client installs 12 plugins and asks why their site is slow.
  80. “Can we rank for ‘shoes’?” (for a small local business)
  81. ClickUp notification explosion.
  82. Someone screenshares the wrong tab in a meeting.
  83. “Google is out to get us.”
  84. Scope creep disguised as a “small tweak.”