Do notcombineelements inparagraphs.Do not usesourceinformationin theintroduction.Do notinclude theappeals inthe thesis.Thesis: Title ofad + Assertion+ Goal of ad +3 elements ofvisual rhetoricEachparagraphcontains oneelement andone appeal.Introductionshould providecontext aboutthe product andnarrow tothesis.1,000wordslongParentheticaldocumentation =Page number inparenthesis = (2).Period moves toafter parenthesis.Do notdefine ethos,logos, orpathos.Topic sentencenames theelement ofvisual to bediscussed.Do not useslang oridiomaticexpressions.Writerneeds towrite withoutbias.Analyzes how 3differentelements ofvisual rhetoriccreate ethos,logos, or pathosChosen ad'sgoal mustbe to sell aproduct.Do not usewritecontractions.Do not usewastedwords like alot, things,stuff, great.Paragraphs shouldbe developed andeach should beabout 250+ words.Use transitions.Uses 2scholarly,academicarticles orbook chaptersMustinclude in-textcitations.The subjectmust be astatic printad.Avoid 1stperson (I,me, mine,we, us, our). Signal phrase= Name ofauthor + verb= Dr. Huntwrites,Audienceunderstands thefundamentals ofpersuasion and isinterested in howad is successful ornot.Avoid 2ndperson(you, your,you are).Do notcombineelements inparagraphs.Do not usesourceinformationin theintroduction.Do notinclude theappeals inthe thesis.Thesis: Title ofad + Assertion+ Goal of ad +3 elements ofvisual rhetoricEachparagraphcontains oneelement andone appeal.Introductionshould providecontext aboutthe product andnarrow tothesis.1,000wordslongParentheticaldocumentation =Page number inparenthesis = (2).Period moves toafter parenthesis.Do notdefine ethos,logos, orpathos.Topic sentencenames theelement ofvisual to bediscussed.Do not useslang oridiomaticexpressions.Writerneeds towrite withoutbias.Analyzes how 3differentelements ofvisual rhetoriccreate ethos,logos, or pathosChosen ad'sgoal mustbe to sell aproduct.Do not usewritecontractions.Do not usewastedwords like alot, things,stuff, great.Paragraphs shouldbe developed andeach should beabout 250+ words.Use transitions.Uses 2scholarly,academicarticles orbook chaptersMustinclude in-textcitations.The subjectmust be astatic printad.Avoid 1stperson (I,me, mine,we, us, our). Signal phrase= Name ofauthor + verb= Dr. Huntwrites,Audienceunderstands thefundamentals ofpersuasion and isinterested in howad is successful ornot.Avoid 2ndperson(you, your,you are).

Ad Analysis Requirements BINGO RLS - Call List

(Print) Use this randomly generated list as your call list when playing the game. There is no need to say the BINGO column name. Place some kind of mark (like an X, a checkmark, a dot, tally mark, etc) on each cell as you announce it, to keep track. You can also cut out each item, place them in a bag and pull words from the bag.


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  1. Do not combine elements in paragraphs.
  2. Do not use source information in the introduction.
  3. Do not include the appeals in the thesis.
  4. Thesis: Title of ad + Assertion + Goal of ad + 3 elements of visual rhetoric
  5. Each paragraph contains one element and one appeal.
  6. Introduction should provide context about the product and narrow to thesis.
  7. 1,000 words long
  8. Parenthetical documentation = Page number in parenthesis = (2). Period moves to after parenthesis.
  9. Do not define ethos, logos, or pathos.
  10. Topic sentence names the element of visual to be discussed.
  11. Do not use slang or idiomatic expressions.
  12. Writer needs to write without bias.
  13. Analyzes how 3 different elements of visual rhetoric create ethos, logos, or pathos
  14. Chosen ad's goal must be to sell a product.
  15. Do not use write contractions.
  16. Do not use wasted words like a lot, things, stuff, great.
  17. Paragraphs should be developed and each should be about 250+ words. Use transitions.
  18. Uses 2 scholarly, academic articles or book chapters
  19. Must include in-text citations.
  20. The subject must be a static print ad.
  21. Avoid 1st person (I, me, mine, we, us, our).
  22. Signal phrase = Name of author + verb = Dr. Hunt writes,
  23. Audience understands the fundamentals of persuasion and is interested in how ad is successful or not.
  24. Avoid 2nd person (you, your, you are).