Do not usewritecontractions.Do notcombineelements inparagraphs.Introductionshould providecontext aboutthe product andnarrow tothesis.Audienceunderstands thefundamentals ofpersuasion and isinterested in howad is successful ornot.Writerneeds towrite withoutbias.Eachparagraphcontains oneelement andone appeal.Topic sentencenames theelement ofvisual to bediscussed.Avoid 2ndperson(you, your,you are).Analyzes how 3differentelements ofvisual rhetoriccreate ethos,logos, or pathosDo notinclude theappeals inthe thesis.Paragraphs shouldbe developed andeach should beabout 250+ words.Use transitions.Signal phrase= Name ofauthor + verb= Dr. Huntwrites,1,000wordslongAvoid 1stperson (I,me, mine,we, us, our). Thesis: Title ofad + Assertion+ Goal of ad +3 elements ofvisual rhetoricThe subjectmust be astatic printad.Chosen ad'sgoal mustbe to sell aproduct.Parentheticaldocumentation =Page number inparenthesis = (2).Period moves toafter parenthesis.Mustinclude in-textcitations.Do not usesourceinformationin theintroduction.Do notdefine ethos,logos, orpathos.Uses 2scholarly,academicarticles orbook chaptersDo not useslang oridiomaticexpressions.Do not usewastedwords like alot, things,stuff, great.Do not usewritecontractions.Do notcombineelements inparagraphs.Introductionshould providecontext aboutthe product andnarrow tothesis.Audienceunderstands thefundamentals ofpersuasion and isinterested in howad is successful ornot.Writerneeds towrite withoutbias.Eachparagraphcontains oneelement andone appeal.Topic sentencenames theelement ofvisual to bediscussed.Avoid 2ndperson(you, your,you are).Analyzes how 3differentelements ofvisual rhetoriccreate ethos,logos, or pathosDo notinclude theappeals inthe thesis.Paragraphs shouldbe developed andeach should beabout 250+ words.Use transitions.Signal phrase= Name ofauthor + verb= Dr. Huntwrites,1,000wordslongAvoid 1stperson (I,me, mine,we, us, our). Thesis: Title ofad + Assertion+ Goal of ad +3 elements ofvisual rhetoricThe subjectmust be astatic printad.Chosen ad'sgoal mustbe to sell aproduct.Parentheticaldocumentation =Page number inparenthesis = (2).Period moves toafter parenthesis.Mustinclude in-textcitations.Do not usesourceinformationin theintroduction.Do notdefine ethos,logos, orpathos.Uses 2scholarly,academicarticles orbook chaptersDo not useslang oridiomaticexpressions.Do not usewastedwords like alot, things,stuff, great.

Ad Analysis Requirements BINGO RLS - Call List

(Print) Use this randomly generated list as your call list when playing the game. There is no need to say the BINGO column name. Place some kind of mark (like an X, a checkmark, a dot, tally mark, etc) on each cell as you announce it, to keep track. You can also cut out each item, place them in a bag and pull words from the bag.


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  1. Do not use write contractions.
  2. Do not combine elements in paragraphs.
  3. Introduction should provide context about the product and narrow to thesis.
  4. Audience understands the fundamentals of persuasion and is interested in how ad is successful or not.
  5. Writer needs to write without bias.
  6. Each paragraph contains one element and one appeal.
  7. Topic sentence names the element of visual to be discussed.
  8. Avoid 2nd person (you, your, you are).
  9. Analyzes how 3 different elements of visual rhetoric create ethos, logos, or pathos
  10. Do not include the appeals in the thesis.
  11. Paragraphs should be developed and each should be about 250+ words. Use transitions.
  12. Signal phrase = Name of author + verb = Dr. Hunt writes,
  13. 1,000 words long
  14. Avoid 1st person (I, me, mine, we, us, our).
  15. Thesis: Title of ad + Assertion + Goal of ad + 3 elements of visual rhetoric
  16. The subject must be a static print ad.
  17. Chosen ad's goal must be to sell a product.
  18. Parenthetical documentation = Page number in parenthesis = (2). Period moves to after parenthesis.
  19. Must include in-text citations.
  20. Do not use source information in the introduction.
  21. Do not define ethos, logos, or pathos.
  22. Uses 2 scholarly, academic articles or book chapters
  23. Do not use slang or idiomatic expressions.
  24. Do not use wasted words like a lot, things, stuff, great.