Do notdefine ethos,logos, orpathos.Do notinclude theappeals inthe thesis.Signal phrase= Name ofauthor + verb= Dr. Huntwrites,Introductionshould providecontext aboutthe product andnarrow tothesis.Uses 2scholarly,academicarticles orbook chaptersDo not usewastedwords like alot, things,stuff, great.Do not usewritecontractions.Do not useslang oridiomaticexpressions.Parentheticaldocumentation =Page number inparenthesis = (2).Period moves toafter parenthesis.Avoid 2ndperson(you, your,you are).Do notcombineelements inparagraphs.The subjectmust be astatic printad.Eachparagraphcontains oneelement andone appeal.Audienceunderstands thefundamentals ofpersuasion and isinterested in howad is successful ornot.Chosen ad'sgoal mustbe to sell aproduct.Writerneeds towrite withoutbias.1,000wordslongAvoid 1stperson (I,me, mine,we, us, our). Analyzes how 3differentelements ofvisual rhetoriccreate ethos,logos, or pathosMustinclude in-textcitations.Topic sentencenames theelement ofvisual to bediscussed.Paragraphs shouldbe developed andeach should beabout 250+ words.Use transitions.Do not usesourceinformationin theintroduction.Thesis: Title ofad + Assertion+ Goal of ad +3 elements ofvisual rhetoricDo notdefine ethos,logos, orpathos.Do notinclude theappeals inthe thesis.Signal phrase= Name ofauthor + verb= Dr. Huntwrites,Introductionshould providecontext aboutthe product andnarrow tothesis.Uses 2scholarly,academicarticles orbook chaptersDo not usewastedwords like alot, things,stuff, great.Do not usewritecontractions.Do not useslang oridiomaticexpressions.Parentheticaldocumentation =Page number inparenthesis = (2).Period moves toafter parenthesis.Avoid 2ndperson(you, your,you are).Do notcombineelements inparagraphs.The subjectmust be astatic printad.Eachparagraphcontains oneelement andone appeal.Audienceunderstands thefundamentals ofpersuasion and isinterested in howad is successful ornot.Chosen ad'sgoal mustbe to sell aproduct.Writerneeds towrite withoutbias.1,000wordslongAvoid 1stperson (I,me, mine,we, us, our). Analyzes how 3differentelements ofvisual rhetoriccreate ethos,logos, or pathosMustinclude in-textcitations.Topic sentencenames theelement ofvisual to bediscussed.Paragraphs shouldbe developed andeach should beabout 250+ words.Use transitions.Do not usesourceinformationin theintroduction.Thesis: Title ofad + Assertion+ Goal of ad +3 elements ofvisual rhetoric

Ad Analysis Requirements BINGO RLS - Call List

(Print) Use this randomly generated list as your call list when playing the game. There is no need to say the BINGO column name. Place some kind of mark (like an X, a checkmark, a dot, tally mark, etc) on each cell as you announce it, to keep track. You can also cut out each item, place them in a bag and pull words from the bag.


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  1. Do not define ethos, logos, or pathos.
  2. Do not include the appeals in the thesis.
  3. Signal phrase = Name of author + verb = Dr. Hunt writes,
  4. Introduction should provide context about the product and narrow to thesis.
  5. Uses 2 scholarly, academic articles or book chapters
  6. Do not use wasted words like a lot, things, stuff, great.
  7. Do not use write contractions.
  8. Do not use slang or idiomatic expressions.
  9. Parenthetical documentation = Page number in parenthesis = (2). Period moves to after parenthesis.
  10. Avoid 2nd person (you, your, you are).
  11. Do not combine elements in paragraphs.
  12. The subject must be a static print ad.
  13. Each paragraph contains one element and one appeal.
  14. Audience understands the fundamentals of persuasion and is interested in how ad is successful or not.
  15. Chosen ad's goal must be to sell a product.
  16. Writer needs to write without bias.
  17. 1,000 words long
  18. Avoid 1st person (I, me, mine, we, us, our).
  19. Analyzes how 3 different elements of visual rhetoric create ethos, logos, or pathos
  20. Must include in-text citations.
  21. Topic sentence names the element of visual to be discussed.
  22. Paragraphs should be developed and each should be about 250+ words. Use transitions.
  23. Do not use source information in the introduction.
  24. Thesis: Title of ad + Assertion + Goal of ad + 3 elements of visual rhetoric